Promoting Health, Preventing Disease: The Economic Case: The economic case by David McDaidPromoting Health, Preventing Disease: The Economic Case: The economic case by David McDaid

Promoting Health, Preventing Disease: The Economic Case: The economic case

byDavid McDaid, Franco Sassi, Sherry Merkur

Paperback | June 16, 2015

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This book provides an economic perspective on health promotion and chronic disease prevention, and gives a rationale for assessing the economic case for action. It provides a comprehensive review of the evidence base in support of a broad range of public health interventions, addressing not only their effectiveness in improving population health, but also their implementation costs, impacts on health expenditures and wider economic consequences.

An economic perspective is about more than counting the costs associated with poor health. It is about understanding how economic incentives can influence healthy lifestyle choices in the population. The book provides tools for developing effective and efficient policy strategies and addressing trade-offs between the goals of improving population health, while being mindful of the need to tackle inequalities in health outcomes across individuals and populations.

The book:

  • practically illustrates methods and measures of cost and outcome used in the evaluation of interventions
  • covers specific risk factor areas including tobacco smoking, alcohol, unhealthy diets, physical inactivity, poor mental health and harmful environmental factors
  • considers cross-cutting themes including key implementation issues, health inequalities, and the merits of early life interventionsThe book is designed for health policy makers and all those working or studying in the areas of public health, health research, medicine or health economics.
David McDaid is Senior Research Fellow in Health Economics and Health Policy at the London School of Economics and Political Science, UK. Franco Sassi is Senior Health Economist in the Health Division of the Directorate for Employment, Labour and Social Affairs at the OECD in Paris, France. Sherry Merkur is Research Fellow and He...
Title:Promoting Health, Preventing Disease: The Economic Case: The economic caseFormat:PaperbackDimensions:9.06 × 6.02 × 0.79 inPublished:June 16, 2015Publisher:McGraw-Hill EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0335262260

ISBN - 13:9780335262267

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Table of Contents

Part I: Introduction

1. Introduction to the economics of health promotion and disease prevention
2. Supporting effective and efficient policies: the role of economic analysis
3. Measurement challenges in the economic evaluation of public health interventions

Part II: Making the economic case for tackling key risk factors for health

4. Curbing tobacco smoking
5. Tackling alcohol-related harms
6. Promoting physical activity
 Appendix: the effectiveness of interventions for physical activity
7. Improving the quality of nutrition
8. Addressing environmental risks for child health
9. Preventing road-related injuries
10. Protecting mental health, preventing depression

Part III: Broader perspectives on the economics of health promotion and disease prevention

11. Social determinants of health: early childhood development and education
12. Health promotion, disease prevention and health inequalities

Part IV: Translating evidence into policy
13. Evidence into policy: the case of public health
14. Making an economic case for intersectoral action
15. The economics of health promotion and disease prevention: the way forward