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In this compelling work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed. As industries turn increasingly hostile, it is clear that…

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This is a new translation of one of the classics of the traditions of anarchism and socialism. Pierre-Joseph Proudhon was a contemporary of Marx and one of the most acute, influential, and subversive critics of modern French and European society. What is…

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This collection assesses the development of `Coasean Economics' - those aspects of economic analysis that have evolved out of the ground-breaking work of Ronald Coase. Two major strands of research can be identified here: law and economics and the New…

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This is an enquiry into the place of the right of conquest in international relations since the early sixteenth century, and the causes and consequences of its demise in the twentieth century. It was a recognized principle of international law until the early…

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Is there a distinctly East European capitalism? This volume analyzes democratization and economic change in the postsocialist societies of East Central Europe. It demonstrates that the collapse of communism was not the same across the region and that the…

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New strategies for business success based on shifting the focus from information to knowledge -- Fifty percent of the fastest-growing companies in the U.S. can be described as "knowledge companies" -- those that employ highly skilled, highly educated people who…

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The Myth of Property is the first book-length study to focus directly on the variable and complex structure of ownership. It critically analyzes what it means to own something, and it takes familiar debates about distributive justice and recasts them into…

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The United States Constitution was designed to secure the rights of individuals and minorities from the tyranny of the majority—or was it? Jennifer Nedelsky's provocative study places this claim in an utterly new light, tracing its origins to the Framers'…

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This is a new dictionary which provides a clear and concise explanation of terms used in land, property and construction law and management. The four key areas of coverage are: planning/construction law, land law, equity/trusts and finance and administration. It…

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An important new research program has developed in economics that extends neoclassical economic theory in order to examine the effects of institutions on economic behavior. The body of work emerging from this new line of inquiry includes contributions from the…

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In Defense of Property focuses on the importance of private property and its protection throughout history. Emphasizing the connection between property and propriety, Gottfried Dietze shows how the universal appreciation of property functions as an ethical…