Innovation Management and New Product Development by Dr Terence Butler

Innovation Management and New Product Development

byDr Terence Butler, Dr Dominic Upton, Ms Laura Scurlock-Evans

Kobo ebook | March 3, 2014

Pricing and Purchase Info

$15.99 online 
$19.97 list price save 19%

Available for download

Not available in stores

about


This revision guide provides concise coverage of the central topics within Personality, Individual Difference and Intelligence Psychology, presented within a framework designed to help you focus on assessment and exams. The guide is organised to cater for QAA and BPS recommendations for course content.

Sample questions, assessment advice and exam tips drive the organisation within chapters so you are able to grasp and marshal your thoughts towards revision of the main topics.  Features focused on critical thinking, practical applications and key research will offer additional pointers for you in your revision process and exam preparation.

A companion website provides supporting resources for self testing, exam practice, answers to questions in the book, and links to further resources.
Title:Innovation Management and New Product DevelopmentFormat:Kobo ebookPublished:March 3, 2014Publisher:Pearson Education LimitedLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0273759663

ISBN - 13:9780273759669

Look for similar items by category:

Reviews