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Hello Reputation: We Trust People. We Remember Stories. We Buy Experiences.

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It’s the first publication ever written that shows how to implement best networking practices in online marketing strategy. It’s an easy guide on building lasting connections with your current and potential clients, based on step-by-step explanations of each…
Media Training: The Manual
Kobo ebook

|August 18, 2014

$3.91

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It is rumoured that the art of communication has been lost but actually it has simply been adapted and expanded to suit the new technologies. However, we still use our voices and radio and television are very powerful tools that can enable us to reach hundreds or…
Customer Service How I See
Kobo ebook

|December 6, 2013

$0.00

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This book is all about how to deal with customers with simple techniques on calls. These techniques are not only useful in calls but also useful with overall customers.
Imagen, Poder y Negociación
Kobo ebook | Spanish

|October 1, 2015

$3.99

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Negociar es un proceso que comienza dentro de cada uno y apela permanentemente a nuestro equilibrio, coherencia emocional y autoconocimiento. En esta obra el Dr. Roberto de Vries, médico psiquiatra y comunicador social, revela al lector los elementos básicos que…
As relações públicas e a educação corporativa

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Esta obra trata da educação e, em especial, da educação corporativa e seus desdobramentos na cultura organizacional e nas próprias correntes de educação aplicadas ao meio corporativo.
Social Misfits: A Call For Yelp
Kobo ebook

|January 24, 2017

$3.91

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A comprehensive guide for any business to deal with Yelp, bad Yelp reviews, and social media
Horses Can Fly
Kobo ebook

|March 16, 2016

$3.98

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Mobile Internet and availability of affordable smartphones are dramatically altering how audiences consume news. People are transforming from passive recipients of news to active news explorers, commentators and activists with views that constantly fashion and…
The Guide to Financial Success Using P.R.
Kobo ebook

|November 21, 2012

$3.98

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This book is a guide to success in Public Relations for the independent artist.
2012 Event, Editorial & Promotional Calendar

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Nicknamed the "The LEEP Calendar" by its fans, Lewis' Event, Editorial & Promotional Calendar for 2012 is created specifically for bloggers, teachers, journalists, publishers, media planners, business owners, PR and marketing professionals. The 2012 calendar…
The Good, The Bad, The Spin: Collected Salvos on Public Relations, New Media and Journalism

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By Bob Conrad, PhD, APR. An examination of the shifting landscape between public relations, journalism and new media. The Good, The Bad, The Spin looks in detail at the current state of the news media, the public relations profession, crisis communications…
Public Relations Getting it Right
Kobo ebook

|March 28, 2014

$4.86

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A short, snappy, comprehensive guide to developing and successfully executing a PR action plan, including sections on PR in a crisis and de-marketing. Don't waste your opportunities, learn how to make your key messages central to every communication with…
Public Finance: How to fix weak governance and obsolete systems

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Public Finance- How to fix weak financial governance and obsolete systemsThis book begins with the current fiscal situation in euro-zone countries such as Greece and Spain who emboldened by the currency integration adopted the policy of borrowing in euro that was…