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Have you wanted to start your own street team but had no idea where to start? Do you want someone to just give you the bottom line? Then this guide is for you!

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By Bob Conrad, PhD, APR. An examination of the shifting landscape between public relations, journalism and new media. The Good, The Bad, The Spin looks in detail at the current state of the news media, the public relations profession, crisis communications…

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This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats. You’re the brand. Learn…

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"A brand is no longer what we tell the consumer it is. It’s what consumers tell each other it is." Social media, mobile internet, and global personal communications have changed the face of business forever. Industry has surrendered control of the agenda to the…

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This multi-Service Tactics, Techniques, and Procedures (MTTP) publication for combat camera (COMCAM) establishes TTP for commanders, planners, and staffs at all levels with a single source document and addresses essential information to plan, employ and integrate…

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This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats. Social media releases:…
Kobo ebook | French

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« Comment Savoir Instantanément …Si on vous Dit La Vérité...Ou Si On Vous Ment » Ce que je suis sur le point de vous révéler peut vous surprendre.    Vous êtes-vous jamais demandé comment…
Kobo ebook | Spanish

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Negociar es un proceso que comienza dentro de cada uno y apela permanentemente a nuestro equilibrio, coherencia emocional y autoconocimiento. En esta obra el Dr. Roberto de Vries, médico psiquiatra y comunicador social, revela al lector los elementos básicos que…

Horses Can Fly

by Ajay Sharma

|March 16, 2016

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$3.92

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Mobile Internet and availability of affordable smartphones are dramatically altering how audiences consume news. People are transforming from passive recipients of news to active news explorers, commentators and activists with views that constantly fashion and…

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Communication with customers and prospects keeps your business on the growth track. There are numerous ways to convey your company’s message beyond traditional advertising. “Tune Up Your Publicity Machine” covers the basics of public relations like how to prepare…

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This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats. Powerful new “VNR 2.0”…
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Oil dominates. Petroleum is involved in global trade. Oil is responsible for leadership, but the responsibility to produce petroleum wisely results in revolutions, war and that which defines history. Yet with all the importance placed on petroleum, teachers…