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Pitch Perfect: How To Say It Right The First Time, Every Time
Hardcover

|April 1, 2014

$24.73 online

$34.99

save 29%

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Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and…
Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers

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From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking…
Mission: How The Best In Business Break Through
Hardcover

|October 21, 2015

$22.54 online

$24.99

save 9%

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In Mission: How the Best in Business Break Through, Michael Hayman and Nick Giles show companies how to join the ranks of today's business winners. Business as usual is over. Belief is the new currency and to succeed you must follow new rules: purpose as the…
Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of…

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Forget the "pitch": Yesterday's PR techniques just don't work anymore. That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to…