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|This title releases January 16, 2018

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The way we make decisions has fundamentally changes. We’ve become a lot more sophisticated and we feel empowered to go online, do our research, tweet at companies, and demand answers to our problems through the content we find. We don’t want to be…
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|June 1, 2016

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Unlock Your Influence and Success Eye-catching, bold, and welcoming: a red door is all of these things. But is your organization reflective of such traits? Karen Moore, founder and CEO of Moore Communications Group, is redefining advocacy and can help you…

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It is essential that businesses know how to communicate quickly, often preemptively, and effectively to survive—and at a cost that is far lower than comparable marketing and ad campaigns. The first book by the owner of a top 50 PR agency, For Immediate…
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|April 1, 2014

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Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and…

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Most of what CEO's know about public relations isn

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Praise for PR 2.0   “An ‘easy read’ filled with practical examples of how marketing professionals can leverage these new tools to enhance PR activities. The ‘Interviews with the Experts’ sections were especially useful in…