We found 8 results for “


Showing 1 - 8 of 8 Results

In stock online

Not available in stores

Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide provides multiple resources to help students and public relations practitioners learn best practices for writing in English to communicate and connect with a global…

In stock online

Not available in stores

Available for download

Not available in stores

In Place Branding through Phases of the Image, Zavattaro explains how city promotional strategies can take the place of corporate governance structures through phases of the image.

Ships within 1-3 weeks

Not available in stores

Recent research in business strategy suggests that corporate reputations are a valuable strategic asset for every company. Good reputations have been shown to help firms attain and sustain superior financial performance in their industry. This book outlines how…

Paperback | German

$90.95

Pre-order online

Not yet available in stores

In stock online

Not available in stores

The past 20 years have seen an influx of women into the practice of public relations, yet gender-based disparities in pay and advancement remain a troubling reality. As the field becomes feminized, moreover, female and male practitioners alike confront the…

Available for download

Not available in stores

Fundamentals of Public Relations: Professional Guidelines, Concepts and Integrations, Second Edition focuses on the basic theories and principles involved in the practice of public relations and describes how public relations functions in adapting an organization…

In stock online

Not available in stores