Questionnaire Research: A Practical Guide by Mildred L Patten

Questionnaire Research: A Practical Guide

byMildred L Patten

Kobo ebook | October 4, 2016

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• Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires.

• Each chapter is structured around easy-to-follow guidelines.

• Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students.

• This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in subsequent chapters to complete their project.

• Exercises at the end of each chapter allow students to practice their newly acquired skills.

• Students learn that using questionnaires in research is both an art and a science—with principles that need to be followed for efficient, effective data collection.

• Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students.

• We’ve had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects.

Title:Questionnaire Research: A Practical GuideFormat:Kobo ebookPublished:October 4, 2016Publisher:Taylor and FrancisLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1351968416

ISBN - 13:9781351968416

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