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The ability to research the market for a product or service is crucial for anyone who wants to advance their career. Written by Judy Bartkowiak, a leading expert on market research as both a coach and a practitioner, this book quickly teaches you the insider…

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For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. That approach is the key in making a difference using market research. In this guide, author Anne Beall…

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Beyond the Morning Huddle— Human Resource Management for a Successful Dental Office shares tips, experiences, strategies and solutions to make your dental practice the best it can be. Recruitement With time and attention given to the hiring process, the doctor…

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CONDUCTING AN INTERVIEW IS AN ART FORM IN ITSELF, BUT NOT EVERYONE IS DA VINCI Employees are the most important part of any company. Getting the right people to join your company who will not only mesh in with the current environment but will also bring in unique…

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La prospective n’est pas réservée à une élite. Cette méthode originale, souple et économique le prouve. Entre le marketing avec ses exigences de plus en plus à court terme (quelques mois) et la prospective faite à long terme (quelques décennies), Philippe Cahen…

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Are you highly motivated by the work you are doing? Are you are performing at your best? If you are a manger or leader, are your employees highly motivated and performing as well as they can? Through "Managing Yourself, Managing Others: How to Improve…

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Inflection Points-Risk Readiness & Failure Fearless! Asks and answers the question “are their common denominators in career decision making between and among senior citizens, veterans entering the commercial sector, and aspiring South America female executives”?…

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Comment faire une recherche supervisée en vente et marketing qui soit différente et efficace ? L’approche de l’auteur, plutôt que se cantonner à une seule méthode de recherche, s’inspire de plusieurs méthodes et techniques pour aider à la construction d’un modèle…

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A complete course on the rules of marketing for today's climate. In this fast-paced, cluttered, and global marketplace, new influences are constantly affecting your business. Today's sophisticated consumers are searching for products that meet an emotional…

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La tesis principal del autor estriba en mejorar el estándar de vida de los individuos construyendo, ante todo, una cultura exitosa. Para ese fin sugiere fortalecer los principios básicos y los sistemas de valores útiles en los cuales subyacen los comportamientos…

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At the vanguard of the Internet revolution are two computer scientists from Minnesota who are pioneers of Collaborative Filtering (CF). CF is a technology that enables companies to understand their customers and in turn sell products, goods, and services with…