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Alternative Market Research Methods: Market Sensing
Paperback

|September 29, 2016

$83.71 online

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Traditional research methods in marketing can be illuminating when used well, but all too often their data-driven results fail to provide the depth of understanding that organisations need to anticipate market needs. Alternative Market Research Methods: Market…
Human Resources Policies and Procedures Manual: Australia

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If the Human Resource function in a company is second-rate, and the Human Resources Policies and Procedures are not up to par, the performance of the employees working in that company can turn out to be second-rate as well. This 310 page manual includes policies,…
Marktforschung: Methodische Grundlagen Und Praktische Anwendung
Paperback | German

|July 28, 2009

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$90.95

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Using Secondary Data in Marketing Research: United States & Worldwide

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Using Secondary Data in Marketing Research discusses thoroughly the use of secondary data in marketing research. It explains the underlying reasons why secondary data are less expensive than primary data, the technology associated with secondary data, how to…
Consumer Optimization Problem Solving
Kobo ebook

|December 15, 2014

$83.19 online

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What algorithms are tractable depends on the speed of the processor. Given the speed of digital computers, polynomial algorithms are considered tractable. But, a human can take several seconds to make one binary comparison between two pens. Given this slow speed,…
The Global Emerging Market in Transition: Articles, Forecasts, and Studies

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A compendium of the work of Vladimir L. Kvint, Global Emerging Market in Transition: Articles, Forecasts, and Studies is an essential guide to understanding the intricacies behind global trends and emerging markets. Starting with the explanations and definitions…
Creating Public Trust: An Organisational Perspective

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The aim of this book is to outline an organisational perspective in exploring public trust. A public management model, adopted for ongoing considerations, covers both changes in public organisations themselves, namely in their internal environment, as well as…
Konsumentenpreiswissen: Eine empirische Studie im oesterreichischen Lebensmitteleinzelhandel

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Der Einfluss von Dauertiefpreisen bzw. langfristigen Preisänderungen auf das Konsumentenpreiswissen ist in Zeiten vielfältigster Promotionsaktivitäten interessanter denn je. Basierend auf bestehenden Forschungslücken des Behavioral Pricing wurde mit einer…