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The Public Domain Code Book: Your Key To Discovering The Hidden Treasures And Limitless Wealth Of…

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Imagine embarking on a fantastic journey-one of exploration and discovery-that will take you around the world to exotic locations and hidden portals. A journey that provides you with instant access to the secret wisdom of the ages...A journey that immerses you in…
Market Research: The Process, Data, and Methods Using Stata
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|This title releases November 1, 2017

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This book is an easily accessible and comprehensive guide which helps make sound statistical decisions, perform analyses, and interpret the results quickly using Stata. It includes advanced coverage of ANOVA, factor, and cluster analyses in Stata, as well as…
The Handbook Of Brand Management Scales

|August 3, 2015

$89.17 online


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The Handbook of Brand Management Scales is a concise, clear and easy-to-use collection of scales in brand management. Scales are a critical tool for researchers measuring consumer insights, emotions and responses. Existing handbooks of marketing scales do not…