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The Design of Everyday Things: Revised and Expanded Edition
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|November 5, 2013

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In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Even the smartest among us can feel inept as we fail to figure…
The Revenge Of Analog: Real Things And Why They Matter
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|October 24, 2017

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One of Michiko Kakutani's ( New York Times ) top ten books of 2016 A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed.…
The Nordstrom Way to Customer Service Excellence: The Handbook For Becoming the Nordstrom of Your…

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The Nordstrom Way shows the direct link between empowering your employees and creating a long-term relationship with your customers. More businesses should follow Nordstrom's example. — Howard Schultz , Chairman, Starbucks Coffee Virtually every company…
The Retail Value Proposition: Crafting Unique Experiences at Compelling Prices

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How do leading retailers create value for their customers? They craft unique experiences at compelling prices. This book introduces a new and effective way to manage those experiences based on three critical factors - environment, selection, and engagement (ESE)…
We Are Market Basket: The Story Of The Unlikely Grassroots Movement That Saved A Beloved Business

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Winner of the 800-CEO-READ award for best general business book of the year What if a company were so treasured and trusted that people literally took to the streets-by the thousands-to save it? That company is Market Basket, a popular New England supermarket…
Field Visual Merchandising Strategy: Developing A National In-store Strategy Using A Merchandising…

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The retail sales floor has become a battlefield: each brand is fighting for the same customer and wants to ensure their merchandise is on the sales floor, sized, folded, hung and presented properly. Field Visual Merchandising Strategy is a comprehensive guide to…
ARTS for Retail: Using Technology to Turn Your Consumers into Customers and Make a Profit

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Retail Detailed: Secrets to Selling Retail Chain Stores

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How can you successfully sell to a retail chainstore? Retail Detailed will aid salespeople and manufacturers to better understand and sell more products to the chain store buyer.
Reengineering Retail: The Future of Selling in a Post-Digital World
Kobo ebook

|March 22, 2017

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Since the release of Doug Stephens’ first book, The Retail Revival , change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of…
It's Not About Us - It's All About Them
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|May 24, 2016

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Martin Butler knows what it takes to succeed when it comes to the modern customer. As an entrepreneur, a marketeer, and more recently author, lecturer and high-end retail consultant, he has worked with many leading names. In this book he distils the essence of a…
Retail Superstars: Inside the 25 Best Independent Stores in America

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How small, one-of-a-kind businesses can break through among giants Megachains like Walmart, Starbucks, Home Depot, and The Gap attract Americans to thousands of outlets by offering a large selection of goods and services. But this doesn't mean that independent…
How to Run a Store
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|October 4, 2017

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