Retain and Gain: Career Management for Small Business Playbook by Lisa TaylorRetain and Gain: Career Management for Small Business Playbook by Lisa Taylor

Retain and Gain: Career Management for Small Business Playbook

byLisa Taylor

Paperback | January 23, 2017

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This Playbook identifies 40+ low-cost tips, activities and actions that small business can take right now (some in only 10 minutes a day) to attract, engage and retain staff. Written in an innovative “travel guide” format, author Lisa Taylor, includes special sections on new graduates, the aging workforce and family enterprises, and provides planning templates and links to unique resources. The Playbook, published by the Canadian Education and Research Institute for Counselling (CERIC), also features research, facts and statistics that shed new light on Canada’s small business economy and workforce.

For most businesses, upwards of 70% of operating budgets is spent on people. If the relationship you have with your workforce is both your most significant risk and your greatest competitive opportunity, how do you make the most from this investment?

Career management – even for the smallest of small- and medium-sized enterprises (SMEs) – offers a strategic lever for stronger company performance. Indeed, career management affects more than just employee satisfaction and loyalty. It drives better customer service, faster identification of ways to improve business operations and increased opportunity for growth – for staff as well as for your business.

If as a small business owner or manager, you worry about any of the following, this Playbook is for you:

  • Engaging and retaining employees
  • Finding the right talent and recruitment
  • Developing new leadership candidates and managers
  • Providing career development for employees with limited opportunities for promotion
  • Compensating and rewarding employees

The Playbook will show you how to address your most critical employee challenges while still managing cash flow and the workload demands of the business. The Playbook also debunks common misconceptions such as small organizations with flat organizational structures and limited resources can’t establish good career practices. You will learn how career management is a high-value, high-return, low-risk business lever that will retain your employees – and grow your business.

Lisa Taylor is founder and President of Challenge Factory and the Centre for Career Innovation. Her career and workforce perspectives have been featured in media outlets across North America including the Wall Street Journal, Huffington Post, CBC and The Globe and Mail. Taylor regularly speaks on the Future of Work, the intergeneration...
Title:Retain and Gain: Career Management for Small Business PlaybookFormat:PaperbackDimensions:64 pages, 8.5 × 5.5 × 0.17 inPublished:January 23, 2017Publisher:CERICLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1988066174

ISBN - 13:9781988066172


Editorial Reviews

"The Retain and Gain Playbook is a foundational guide for every entrepreneur and small business owner to attract and retain a successful team through focusing on employee career development and smart planning. Providing options and examples underpinned by data, the Playbook is perfect for the busy business owner who needs to support and scale high-performance teams."- Victoria Lennox, Co-Founder and CEO of Startup Canada"This is a smart, accessible, action-focused resource for small business owners and managers who understand that helping employees grow and develop is essential to the success of any organization big or small. In this book, Lisa shares her expertise and passion in career management and makes the learning fun!- Russel Baskin, Director, Programming and Education, Family Enterprise Xchange "An innovative and important resource for small businesses owners looking to scale up. Our consultations with young entrepreneurs and supporters across the country have shown that acquiring and retaining talent is critical to facilitating business growth - and this Playbook provides much-needed tools to achieve that. " - Julia Deans, CEO, Futurpreneur Canada