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Creative Freelance Marketing: Traditional and Digital Marketing Strategies for Photography, Art…

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Grow a Successful Creative Business Making a living from your craft – that’s the key, right? Creative Freelance Marketing  lays the groundwork for learning how to get jobs and increase sales, how to improve your skills and business development…
Understanding Marketing: A European Casebook

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Understanding Marketing A European Casebook Understanding Marketing has been written by marketing lecturers drawn from leading universities and business schools throughout Europe. This collection of case studies covers a broad range of marketing issues,…
Visual Controls: Applying Visual Management to the Factory
Paperback

|December 22, 2010

$60.17 online

$67.10

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An effective visual communication system can help manufacturing employees eliminate significant waste from daily tasks. From work-zone color coding to posted metrics, visual controls clarify and simplify the path to enhanced processes and profits. Leaving little…
Sell, Sell, Sell!: Let's Get Real Or Let's Not Play; Sell Yourself First; Snap Selling

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3 GREAT TITLES FOR THE PRICE OF 2 SELL, SELL, SELL! ....A MUST FOR ANYONE IN SALES. Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make…
Value First then Price: Quantifying value in Business to Business markets from the perspective of…

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Value-based pricing—pricing a product according to its value to the customer rather than its cost—is the most effective and profitable pricing strategy. Buyers need to evaluate the monetary benefits of a product against the price of its competitors. Sellers…
Power Prospecting Strategies
Audio Book (CD)

|November 15, 2016

$64.78 online

$97.50

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Prospecting for new business is the number one aspect of selling that most salespeople fear. They're so afraid of it that they never learn how to do it well. In reality, it's just another skill to acquire when you're committed to achieving success.Once you…
Variable Vergütung Im Vertrieb: 10 Bausteine Für Eine Motivierende Entlohnung Im Außen- Und…

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Emotion Selling: Messbar mehr verkaufen durch neue Erkenntnisse der Neurokommunikation

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Rethinking Sales Management: A strategic guide for practitioners

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Until recently, sales managers received no specific training for their jobs. However, selling has become more complex with the emergence of regulations and more sophisticated customers. Sales managers need to inspire and achieve sales results by managing teams of…
Social - Local - Mobile: The Future of Location-based Services
Kobo ebook

|November 20, 2014

$60.49 online

$75.52

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n the future, shopping will be greatly influenced by a combination of localization issues, mobile internet at the point of sale, and use of social networks. This book focuses on the ‘SoLoMo synergies’ that arise from this paradigm shift in future shopping, which…
Pricing and the Sales Force
Kobo ebook

|September 16, 2015

$63.89 online

$79.87

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Pricing and the Sales Force is the first book to link pricing strategy and the sales force together. Pricing strategy is now well established as an important means of driving profits for many organizations. Countless companies are now mastering price-setting. But…
How to sell with NLP: The Powerful Way to Guarantee Your Sales Success
Kobo ebook

|September 26, 2012

$60.79 online

$75.93

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Learn the powerful techniques of NLP to enhance your influence and gain the competitive edge in any sales pitch. This practical guide to using NLP in sales includes real life examples to illustrate techniques that have amazed sales people with many years…
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