Sales ¿ Science of Success by Graham Jones

Sales ¿ Science of Success

byGraham Jones

Kobo ebook | May 29, 2015

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Research evidence shows that most of what we are told about Sales is wrong. For example: - You can be persistent without seeming pushy - Too much eye contact creates a negative impression with customers - Closing sales is not necessary. There is a raft of myth and hearsay around Sales, as well as thousands of books, most of which disagree with each other. SALES - SCIENCE OF SUCCESS offers a new and different approach. It cuts through the bullshit to bring you proven research from around the world, that you can use to reach your goals at work. Graham Jones, a workplace psychologist who is a leading authority on sales, has read thousands of journal articles, books and pieces of research, so that you don't have to. He has pulled together the forty most rigorous and compelling pieces to each form a chapter of SALES - SCIENCE OF SUCCESS. And each chapter not only describes the fascinating research, it also shows how you can take advantage of it in your work. If you only ever read one book on Sales, read this one.
Title:Sales ¿ Science of SuccessFormat:Kobo ebookPublished:May 29, 2015Publisher:John MurrayLanguage:English

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