Saving The Cbc: Balancing Profit And Public Service by Wade RowlandSaving The Cbc: Balancing Profit And Public Service by Wade Rowland

Saving The Cbc: Balancing Profit And Public Service

byWade Rowland

Paperback | March 24, 2013

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Asked to name the institutions that best define this country, most Canadians place our public broadcaster somewhere high on the list. But there is a very real danger that the CBC will not survive beyond the next two years in any recognizable form. Decades of budget cuts have left it dangerously weakened, and now a massive loss of television advertising revenue is predicted with the loss of NHL hockey rights to private broadcasters. Saving the CBC looks back at the history of the public broadcaster, digs into the goals and ideals of public service media, and plots a detailed plan for survival and growth.
The author of more than a dozen non-fiction books, Wade Rowland spent many years in television news production at the network level and has held senior management roles at both CTV and CBC. Rowland was Maclean Hunter Chair of Ethics in Media at Ryerson University from 2001-2003. He holds a Ph.D. in Communication and Culture and is an A...
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Title:Saving The Cbc: Balancing Profit And Public ServiceFormat:PaperbackDimensions:134 pages, 8 × 5 × 0.35 inPublished:March 24, 2013Publisher:Linda Leith PublishingLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1927535115

ISBN - 13:9781927535110

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