Social Media Success For Every Brand: The Five Storybrand Pillars That Turn Posts Into Profits by Claire Diaz-Ortiz

Social Media Success For Every Brand: The Five Storybrand Pillars That Turn Posts Into Profits

byClaire Diaz-Ortiz

Paperback | October 22, 2019

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about

Most business owners are blindly guessing at their social media strategy, and it’s costing them time and money. Based on Donald Miller’s bestselling book Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. 

Social Media Success for Every Brand teaches readers how to incorporate the StoryBrand 7-Part Framework into their social media channels to increase engagement and see better results. Readers will understand exactly what they need to do with their social media to drive growth to their organization through the practical guidance of the five-point SHARE model:

  • STORY
  • HOW
  • AUDIENCE
  • REACH
  • EXCELLENCE

Social Media Success for Every Brand does not require the reader to be familiar with Building a StoryBrand but provides enough foundation to prepare the reader for practical success with their social media content. Together with the StoryBrand Framework, Claire’s SHARE model will help boost customer engagement and grow the organization’s brand awareness and revenues.

Claire Diaz-Ortiz (@claire) is an author, speaker and innovation advisor who was an early employee at Twitter. Names one of the 100 Most Creative People in Business by Fast Company and called “The Woman Who Got the Pope on Twitter” by Wired, she holds an MBA and other degrees from Stanford and Oxford and has been featured w...
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Title:Social Media Success For Every Brand: The Five Storybrand Pillars That Turn Posts Into ProfitsFormat:PaperbackProduct dimensions:144 pages, 8.75 X 6.35 X 0.68 inShipping dimensions:144 pages, 8.75 X 6.35 X 0.68 inPublished:October 22, 2019Publisher:HarperCollins LeadershipLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1400214963

ISBN - 13:9781400214969

Appropriate for ages: All ages

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