Social Research Methods

Paperback | December 15, 2015

byAlan Bryman

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This best-selling introduction to research methods provides students and researchers with unrivalled coverage of both quantitative and qualitative methods, making it invaluable for anyone embarking on social research. Bridging the gap between theory and practice, Social Research Methods is packed full of engaging examples and practical tips to equip students with the tools and knowledge needed for them to complete their own research projects. In addition to providing practical advice, Bryman deftly explores thenature of social research and the wider issues impinging on it. This book is supported by an Online Resource Centre, which includes:For Students* A researcher's toolkit to take students step by step through the research process* Multiple choice questions to help students test their knowledge and understanding* A guide to using Excel in data analysis to help develop analytical skillsFor Lecturers* A test bank of questions which can be customized to meet teaching needs* PowerPoint slides for each chapter* New seminar outlines including suggested activities and tasks * New exam and course work questions to set in class

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From the Publisher

This best-selling introduction to research methods provides students and researchers with unrivalled coverage of both quantitative and qualitative methods, making it invaluable for anyone embarking on social research. Bridging the gap between theory and practice, Social Research Methods is packed full of engaging examples and practical...

Alan Bryman is Professor of Organisational and Social Research at the University of Leicester.

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Format:PaperbackDimensions:784 pages, 10.43 × 7.68 × 1.19 inPublished:December 15, 2015Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0199689458

ISBN - 13:9780199689453

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Table of Contents

Part One1. The nature and process of social research2. Social research strategies: quantitative research and qualitative research3. Research designs4. Planning a research project and formulating research questions5. Getting started: reviewing the literature6. Ethics and politics in social researchPart Two7. The nature of quantitative research8. Sampling in quantitative research9. Structured interviewing10. Self-administered questionnaires11. Asking questions12. Structured observation13. Content analysis14. Using existing data15. Quantitative data analysis16. Using IBM SPSS for WindowsPart Three17. The nature of qualitative research18. Sampling in qualitative research19. Ethnography and participant observation20. Interviewing in qualitative research21. Focus groups22. Language in qualitative research23. Documents as sources of data24. Qualitative data analysis25. Computer-assisted qualitative data analysis: using NVivoPart Four26. Breaking down the quantitative/qualitative divide27. Mixed methods research: combining quantitative and qualitative research28. Writing up social research

Editorial Reviews

"This book is an indispensable guide for every social science student, introducing the fundamental principles and underlying theories of the subject, while also offering a practical toolkit for carrying out social research." --Hannah Russell, MA Student in Social Research (Social Policy), University of Birmingham