Soft! by Rupert ThomsonSoft! by Rupert Thomson


byRupert Thomson

Paperback | January 25, 2000

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Former bouncer Barker Dodds wants nothing more than to flee his violent past in his native Plymouth for an uncertain new existence as a barber in London's colorful East End. Waif-like Glade Spencer drifts through life as a waitress at a fashionable Soho restaurant, a devoted daughter to her estranged, caravan-dwelling father, and a long-distance girlfriend to an unpredictable American lawyer. And ambitious soft drink branch manager Jimmy Lyle is eager to please his new American boss with a revolutionary marketing strategy for Soft!, one that promises to make the new orange-colored beverage a soda sensation for the twenty-first century.

   It is under that effervescent orange glow that these three disparate souls intersect, as each learns "there is nothing soft about the soft drink industry." When unsuspecting "Soft! ambassador" Glade begins to unravel from her subconscious obsession with a product she's never tried, Jimmy's top-secret campaign threatens to spill into the daily papers, and Barker once again finds himself employed as a thug-for-hire.  At turns harrowing and darkly humorous, Soft! is a magnificently surreal story, one that New York Times critic Michiko Kakutani calls "Rupert Thomson's most powerful novel yet."
Rupert Thomson is the author of four previous novels, three of which—The Five Gates of Hell, Air & Fire, and The Insult—are available in Vintage paperback editions.  He lives in London.
Title:Soft!Format:PaperbackDimensions:320 pages, 7.97 × 5.16 × 0.66 inPublished:January 25, 2000Publisher:Knopf Doubleday Publishing GroupLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0375702202

ISBN - 13:9780375702204


From Our Editors

Three total strangers share an unthinkable strategy in the twisted thriller, Soft! Ambitious marketing executive Jimmy Lyle, eager to please his new American boss, devises a revolutionary, if slightly illegal, strategy for marketing a new, orange-coloured beverage. When leaks start to develop, an old friend pays a visit to bouncer turned hairdresser Barker Dodds, presenting him with an unthinkable dilemma. And through it all, the only person who may be able to save the day is Glade Spencer, a waif-like waitress at a Soho café.

Editorial Reviews

"A tight, hypnotic story. Imagine Carl Hiaasen and Elmore Leonard teaming up. Imagine Quentin Tarantino and Martin Amis collaborating."- Michiko Kakutani, The New York Times

"A stone-cold blast, the kind of twisted thriller that will keep you turning the pages until four in the morning."-  Details

"An intense and compulsive thriller. Thomson is a linguistic acrobat... a master of mood and character."-The Times, London