"It does appear to be the perfect handbook for anyone wishing to start their own business, and they certainly could not have a better role model to learn from. I only hope that it might encourage other young people with innovative ideas." - His Royal Highness The Prince of Wales
You've never run a business before. Now, you're thinking of giving it a go. You've no little handy cash reserves and no wealthy relatives - so you're starting from absolute scratch. Welcome to the ordinary hero's club. You can do it - and this is the book to show you how.
This book takes you through every stage as you follow the real life start up experience of award-winning entrepreneur Liz Jackson s business start up from her decision to leave her safe job with no cash and nothing to fall back on, to the £2million business employing 100 people she runs today. Packed full of practical advice and tips, it s as extremely useful as it is inspiring and entertaining.