Story Sprint: Find, Develop, And Activate Your Most Important Business Stories In Just A Few Hours!

August 24, 2021|
Story Sprint: Find, Develop, And Activate Your Most Important Business Stories In Just A Few Hours! by David Hutchens
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Storytelling is a way for us to connect to others. But for businesses and managers, it can also be a powerful tool to help organizations grow and thrive.

A leader’s role is to create engagement and belief so that people will act. And there’s no more powerful way to grab attention, be remembered, and engage action than by telling stories—about who you are, what you do, and why you do it.

Today, “storytelling” is a hot topic in organizations… but most leaders still struggle to act upon it. How do we find and tell our stories quickly, in an environment of urgency where we can hardly pause to catch our breath? For more than a decade Hutchens has tested his method of rapid and strategic story development with innovation teams in Silicon Valley, across global Fortune 100 leadership teams, and more. Hutchens has honed a unique process that is active, potent, and strategically focused . . . and also a lot of fun. 

In Story Sprint, Hutchens shares a repeatable process to find, develop, and deploy your “narrative assets”—that is, your urgent core stories that hold value. Even better, he will help you do it FAST; often in less than a day. A Story Sprint will help you to:

  • Access your natural capacity for storytelling
  • Find your stories—and figure out which ones to tell
  • Build your narrative so it lands with unforgettable impact
  • Find your own voice of authentic leadership
  • Bring more of who you are to your teams and your markets

Fully illustrated and written in a clear, sharp voice, Story Sprint shares the fastest way to find lots of stories that will create action around the work you care about most.

David Hutchens has been exploring the intersection of narrative, leadership, and complex systems change for more than 20 years. A bestselling author, business writer and learning designer, he creates solutions for The Coca-Cola Company, PayPal, Wal-Mart, IBM, L’Oreal, The US Olympic Committee, and others. He speaks to organi...
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Title:Story Sprint: Find, Develop, And Activate Your Most Important Business Stories In Just A Few Hours!Format:HardcoverProduct dimensions:256 pages, 9 X 6 X 0.98 inShipping dimensions:256 pages, 9 X 6 X 0.98 inPublished:24 août 2021Publisher:BenBella Books, Inc.Language:English

The following ISBNs are associated with this title:

ISBN - 10:1950665992

ISBN - 13:9781950665990

Appropriate for ages: All ages

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