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A thoroughly updated and expanded edition of the bestselling guide to online advertising (over 40,000 copies sold!), this book is must reading for anyone who wants to take advantage of the most important new advertising medium since television. Loaded with…

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China's economic and social progress toward modernization is one of the defining features of the last quarter of the 20th century. The emergence of China coincides with another development of equally important international implications--the revolution in…