The Art of Money Getting by P.T. Barnum

The Art of Money Getting

byP.T. Barnum

Kobo ebook | August 24, 2014

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Barnum generally conducted his business enterprises in a virtuous manner, respecting his customers and making sure they were satisfied. Indeed, he was among the first to appreciate fully -- and to articulate -- that an honest approach was the most reliable path to long-term wealth. He was, in other words, one of the pioneers of business ethics.Barnum learned that, in business, virtue is considerably more than its own reward. News about this discovery can easily be lost when it is imbedded among picturesque yarns about humbugs, but it was of great significance to Barnum, and, more broadly, it was probably important to the massive economic expansion that took place in what we now call the developed world during and after his lifetime.

Title:The Art of Money GettingFormat:Kobo ebookPublished:August 24, 2014Publisher:SerapisLanguage:English

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