The Basics Of Canadian Business

Paperback | April 21, 2008

byKristi Harrison, Norm Althouse, Shirley Rose

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The Basics of Canadian Business, first edition, provides the "need to know" concepts for today's student. The text teaches students to navigate through the sometimes stormy business environment by stressing important business concepts such as entrepreneurship, ethics, global business and technology.This brief, focused and applied approach to learning has many special features to aid students in their studies and to set them up for future success in business.

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The Basics of Canadian Business, first edition, provides the "need to know" concepts for today's student. The text teaches students to navigate through the sometimes stormy business environment by stressing important business concepts such as entrepreneurship, ethics, global business and technology.This brief, focused and applied appr...

Format:PaperbackDimensions:464 pages, 10.88 × 8.5 × 0.63 inPublished:April 21, 2008Publisher:Nelson College IndigenousLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0176251863

ISBN - 13:9780176251864

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Table of Contents

Part 1: Business Trends and the Business Environment 1. Evolving Economic Systems and Competition 2. The Global Marketplace and Governments Roles 3. Trends, Social Responsibility, and Ethics 4. Technology, the Internet, and Business Success Part 2: Canadian Business 5. Forms of Business Ownership 6. Entrepreneurship: Starting and Managing Your Own Business 7. Corporate Governance, the Legal Environment, and Taxation Part 3: Functional Areas of Business 8. Marketing: The Customer Focus 9. Marketing: Product, Price, and Promotion 10. Achieving World-Class Operations and Timely Distribution 11. Using Financial Information and Accounting 12. Financial Management and the Securities Markets 13. Managing Human Resources