The Bezos Letters: 14 Principles To Grow Your Business Like Amazon

bySteve Anderson, Karen Anderson

Paperback | September 17, 2019

The Bezos Letters: 14 Principles To Grow Your Business Like Amazon by Steve Anderson
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A deconstruction of Amazon CEO Jeff Bezos' annual review letters to shareholders that show why, when, and how he takes risks and how that makes them successful.

Amazon is the fastest company ever to reach $100 billion in sales and they didn't reach that landmark by staying in their comfort zone. Risk taking is the key that unlocked the door to growth at Amazon, but those risks were (and are) intentional, calculated, and strategic. Thomas Edison believed,"I have not failed. I've just found 10,000 ways that won't work."and Amazon's founder, Jeff Bezos, has always linked experimentation and failure with growth and success.

But "risk taking" can be costly (even disastrous) if you don't know how to use it to your advantage. Fortunately, Bezos has provided every business owner a "hidden in plain sight" roadmap for how he grew Amazon through his Letter to Shareholders (or as he named them, shareowners) that he has written annually for the past 20 years.

For the first time, Technology and Risk expert Steve Anderson has analyzed and distilled these letters to reveal the key 14 Growth Principles that unlock the lessons, mindset, and steps Bezos has used to make Amazon the massive success it is today.

Now, business owners, leaders, CEOs, employees, and managers can apply these same principles to growtheirbusiness to be more efficient, productive, and successful-fast!

Steve Andersonhas spent his 35+ year career helping the insurance industry understand, integrate, and leverage current and emerging technologies. From business management systems to social media, Steve analyzes what's happening now and explains its implications for the future. He was invited to be one of the original 150 "thought ...
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Title:The Bezos Letters: 14 Principles To Grow Your Business Like AmazonFormat:PaperbackProduct dimensions:262 pages, 8.5 X 5.5 X 0.68 inShipping dimensions:262 pages, 8.5 X 5.5 X 0.68 inPublished:September 17, 2019Publisher:Morgan James PublishingLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1642793329

ISBN - 13:9781642793321

Appropriate for ages: All ages

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