The Bootstrapper's Guide to the Mobile Web: Practical Plans to Get Your Business Mobile in Just a Few Days for Just a Few Bucks by Deltina HayThe Bootstrapper's Guide to the Mobile Web: Practical Plans to Get Your Business Mobile in Just a Few Days for Just a Few Bucks by Deltina Hay

The Bootstrapper's Guide to the Mobile Web: Practical Plans to Get Your Business Mobile in Just a…

byDeltina Hay

Paperback | May 1, 2012

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Creating a successful mobile-web presence is achievable with the tools found in this guide--without needing to learn a programming language or become a Web designer. Such a presence is now a necessity, rather than a luxury, for all businesses, organizations, and independent professionals to stay competitive. This quick, practical, hands-on introduction to the nuts and bolts of using the mobile web to grow a brand, improve sales, and increase profits is written for lay people and avoids jargon and programming concepts. Time- and money-saving solutions are presented, teaching technical novices how to quickly adapt their existing websites to the mobile ones and how to easily create mobile applications without having to learn to program. Step-by-step instructions stand alongside real-world examples of successful mobile-web transitions, and advice on best practices is provided to help business owners, entrepreneurs, marketing professionals, and creative professionals create the presence they need to help their business flourish.
Deltina Hay is the principal owner of Dalton Publishing and Social Media Power, a social media consulting and Web 2.0 development firm. She is the founder of www.PlumbSocial.com, an innovative Web 2.0 site, and the author of ""The Social Media Survival Guide."" She lives in Austin, Texas.
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Title:The Bootstrapper's Guide to the Mobile Web: Practical Plans to Get Your Business Mobile in Just a…Format:PaperbackDimensions:226 pages, 8.8 × 5.9 × 0.6 inPublished:May 1, 2012Publisher:Linden PublishingLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1610350529

ISBN - 13:9781610350525

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""A complete guide to getting you and your business ready for the mobile web . . . offers real-world, step-by-step examples, and tons of resources and worksheets to help with your overall mobile web strategy and plan."" --www.SmallBizTechnology.com