The Chinese Way by Min DingThe Chinese Way by Min Ding

The Chinese Way

byMin Ding, Jie Xu

Paperback | August 27, 2014

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As business becomes increasingly globalized and China establishes its growing role in the international business environment, developing an understanding of the complex culture is important to anyone acting in the global arena. This book offers readers a thorough and nuanced resource to that end, describing the ever-evolving Chinese way of life circa 2014, based on extensive primary and secondary data.

Taking an anthropological approach to achieve a well-rounded representation, the book covers 51 topics that would have been studied if China were a newly discovered civilization. It explores the culture through its examination of the nine core concepts that best represent the Chinese way of life. While the book is a rigorous treatment of the Chinese way of life, it is also filled with personal stories and perspectives from close to 1000 successful Chinese from academia, business, and government.

The Chinese Wayequips international business students, scholars, and practitioners with a deep understanding of a society that is a major player in global business today and offers a foundation for successful business interactions with Chinese companies, organizations, and people.

Min Dingis the Smeal Professor of Marketing and Innovation at Pennsylvania State University, USA and Advisory Professor of Marketing and Director of Institute for Sustainable Innovation and Growth (iSIG) at Fudan University, China.Jie Xuis a Research Associate at Institute for Sustainable Innovation and Growth (iSIG), Fudan University,...
Title:The Chinese WayFormat:PaperbackDimensions:366 pages, 8.9 × 5.9 × 0.8 inPublished:August 27, 2014Publisher:Taylor and FrancisLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0415534976

ISBN - 13:9780415534970


Table of Contents

 Preface 1. The Chinese Way of Life, Version 2014 Part I: Customs and Traditions 2. Face: The Three-Tiered Chinese Version of Honor  3. From a Nation of Etiquette to a Society of Gifting  4. Presumption of Untrustworthiness (Guilt)  5. Unwritten rules  6. Promises  7. Pursuit of Quick Success and Instant Benefits (PQSIB)  8. Drinking Culture Part II: Social Structure 9. Harmonious Society  10. Subcultures   11. Social Circles  12. Employment Equality  13. The Status of Women  14. Migrant Workers  Part III: Marriage and Family 15. Families  16. Ideal Spouse and Child  17. Extramarital Relationship  18. Divorce and Divorcees  19. Leftover Women Part IV: Needs, Value and Aspiration 20. Life Objectives and the Chinese Dream  21. Role Models  22. The Generations  23. The Nouveau Riche  24. Environmentalism Part V: World View 25. Attitude towards Foreign Nations  26. Cultural Identity  27.'Faux emigrants Part VI: Religion and Belief 28. Religion and Faith  29. Superstition Part VII: Arts and Entertainment 30. Nine Traditional Skills of the Cultured Chinese  31. Duanzi  32. Cuisine  33. Nightlife Part VIII: Governing System 34. Political System: Governing as Partners  35. Legislative System: People's Congresses  36. Administrative System  37. Legal System  38. Corruption  39. Social Thoughts Part IX: Economic System 40. The Three Types of Chinese Companies  41. Business to Business  42. Business to Consumer Market  43. Brands  44. Pursuit of Expensive Products Part X: Education System 45. K-12 and Beyond  46. Studying Abroad  47. Executive Master of Business Administration (EMBA)  48. Professor and Scholarships Part XI: Communication System 49. Unidirectional Communication  50. Bidirectional Communication  51. Open Circle Communication  52. Closed Circle Communication