The Complete Book of Perfect Phrases for High-Performing Sales Professionals

Paperback | October 2, 2009

byRobert Bacal, William Brooks

not yet rated|write a review

The Right Phrase forEvery Sales Situation

A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you’re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in sayingthe right thing to the right person at the right time.

The CompleteBook of Perfect Phrases for High-Performing Sales Professionals isthe ultimate field guide for speaking and writing your way to salessuccess. You’ll find perfect phrases for:

Lead Generation

  • Turn cold calls into profitable relationships
  • Expand your customer base
  • Write engaging letters and e-mails

    Sales Calls

    • Get access to decision makers
    • Present your product in compelling language
    • Resist objections and stalling tactics

      Customer Service

      • Develop a rapport with every client
      • Handle the most difficult of customers
      • Close every conversation on a positive note

Pricing and Purchase Info

$28.15 online
$34.95 list price (save 19%)
In stock online
Ships free on orders over $25
Prices may vary. why?
Please call ahead to confirm inventory.

From the Publisher

The Right Phrase forEvery Sales SituationA powerful command of words is the number one requirement for succeeding in the field of sales. Whether you’re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in sayingthe right thing to the rig...

Robert Bacal is the bestselling author of Perfect Phrases for Performance Reviews. For over 15 years, he has owned his own consulting firm and has been active in providing help on performance management and customer service issues. His books have been translated into a number of languages, including Chinese, French and Spanish, and are...

other books by Robert Bacal

Perfect Phrases for Performance Reviews 2/E
Perfect Phrases for Performance Reviews 2/E

Paperback|Dec 1 2010

$13.25 online$16.95list price(save 21%)
Perfect Phrases for Customer Service, Second Edition
Perfect Phrases for Customer Service, Second Edition

Paperback|Dec 1 2010

$12.91 online$16.95list price(save 23%)
Perfect Phrases for Setting Performance Goals
Perfect Phrases for Setting Performance Goals

Kobo ebook|Mar 3 2004

$12.19 online$15.75list price(save 22%)
see all books by Robert Bacal
Format:PaperbackDimensions:736 pages, 8 × 5 × 1.71 inPublished:October 2, 2009Publisher:McGraw-Hill EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0071636099

ISBN - 13:9780071636094

Customer Reviews of The Complete Book of Perfect Phrases for High-Performing Sales Professionals

Reviews

Extra Content

Table of Contents

Perfect Phrases for Lead Generation
.Customize phrases for the 25 types of clients
.Phrases for direct prospecting-using the right words to turn cold calls into cash
.What to say to expand your customer base-and grow your sales-faster, bigger, and better
Perfect Phrases for the Sales Call
.Get past gatekeepers and sell to the decision makers
.Present your product or service in the best light
.Handle objections, stalling, and other delaying tactics
.Build trust and cultivate relationships
Perfect Phrases for Customer Service
.Clear explanations of the reasons for difficult customer behaviors
.Successfully handle even the most cantankerous customers
.101 dialogues and scripts organized according to types of difficult behaviors, usable as is or as part of a training program, and easily tailored to any industry and company culture