The Economics of Chocolate

Hardcover | January 29, 2016

EditorMara P. Squicciarini, Johan Swinnen

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This book, written by global experts, provides a comprehensive and topical analysis on the economics of chocolate. While the main approach is economic analysis, there are important contributions from other disciplines, including psychology, history, government, nutrition, and geography. Thechapters are organized around several themes, including the history of cocoa and chocolate -- from cocoa drinks in the Maya empire to the growing sales of Belgian chocolates in China; how governments have used cocoa and chocolate as a source of tax revenue and have regulated chocolate (and definedit by law) to protect consumers' health from fraud and industries from competition; how the poor cocoa producers in developing countries are linked through trade and multinational companies with rich consumers in industrialized countries; and how the rise of consumption in emerging markets (China,India, and Africa) is causing a major boom in global demand and prices, and a potential shortage of the world's chocolate.

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This book, written by global experts, provides a comprehensive and topical analysis on the economics of chocolate. While the main approach is economic analysis, there are important contributions from other disciplines, including psychology, history, government, nutrition, and geography. Thechapters are organized around several themes, ...

Mara P. Squicciarini is a Post-Doctoral researcher at the LICOS-Centre for Institutions and Economic Performance at the University of Leuven and a Research Fellow at the Research Foundation Flanders (FWO). She was visiting researcher at Stanford University and at the Anderson School of Business at UCLA. She holds a PhD from University ...

other books by Mara P. Squicciarini

The Economics of Chocolate
The Economics of Chocolate

Kobo ebook|Jan 21 2016

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Format:HardcoverDimensions:496 pages, 9.21 × 6.14 × 0.01 inPublished:January 29, 2016Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0198726449

ISBN - 13:9780198726449

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Table of Contents

1. Mara P. Squicciarini and Johan Swinnen: The Economics of Chocolate: Introduction and OverviewPART ONE: HISTORY2. Eline Poelmans and Johan Swinnen: A Brief Economic History of Chocolate3. William Gervase Clarence-Smith: Chocolate Consumption from the 16th Century to the Great Chocolate Boom4. Ingrid Fromm: From Small Chocolatiers to Multinationals to Sustainable Sourcing: A Historical Review of the Swiss Chocolate Industry5. Maria Garrone, Hannah Pieters, and Johan Swinnen: From Pralines to Multinationals: The Economic History of Belgian ChocolatesPART TWO: CONSUMPTION6. Heike C. Alberts and Julie L. Cidell: Chocolate Consumption, Manufacturing, and Quality in Europe and North America7. Stefania Moramarco and Loreto Nemi: Nutritional and Health Effects of Chocolate8. Sabrina Bruyneel and Siegfried Dewitte: Health Nudges: How Behavioral Engineering Can Reduce Chocolate Consumption9. Di Mo, Scott Rozelle, and Linxiu Zhang: Chocolate Brands and Preferences of Chinese Consumers10. Pieter Vlaeminck, Jana Vandoren, and Liesbet Vranken: Consumers' Willingness to Pay for Fair Trade ChocolatePART THREE: GOVERNANCE AND INDUSTRIAL ORGANIZATION11. Niels Fold and Jeff Neilson: Sustaining Supplies in Smallholder Dominated Value Chains: Corporate Governance of the Global Cocoa Sector12. Stephanie Barrientos: Beyond Fair Trade: Why are Mainstream Chocolate Companies Pursuing Social and Economic Sustainability in Cocoa Sourcing?13. Sietze Vellema, Anna Laven, Giel Ton, and Sander Muilerman: Policy Reform and Supply Chain Governance: Insights from Ghana, Cote d'Ivoire, and Ecuador14. Nina Langen and Monika Hartmann: Chocolate Brands Communication of CSR in Germany15. Giulia Meloni and Johan Swinnen: Chocolate RegulationsPART FOUR: MARKETS AND PRICES16. Christopher L. Gilbert: The Dynamics of the World Cocoa Price17. Catherine Araujo Bonjean and Jean-Francois Brun: Concentration and Price Transmission in the Cocoa-Chocolate Chain18. Filip Abraham, Zuzanna Studnicka, and Jan Van Hove: Belgian Chocolate Exports: Quality and Reputation versus Increased CompetitionPART FIVE: NEW CHOCOLATE MARKETS19. Fan Li and Di Mo: The Burgeoning Chocolate Market in China20. Saule Burkitbayeva and Koen Deconinck: Hot Chocolate in the Cold: The Economics and Politics of Chocolate in the former Soviet Union21. Emma Janssen and Olivia Riera: Too Hot to Handle: The Explosive Growth of Chocolate in India22. Seneshaw Tamru and Johan Swinnen: Back to the Roots: Growth in Cocoa and Chocolate Consumption in Africa