February 24, 2000
Oxford University Press
The following ISBNs are associated with this title:
ISBN - 10: 0198159811
ISBN - 13: 9780198159810
Table of Contents
Part 1. Mapping the Fields
Women's genres and female agency
Part 2. Early Work on Soap Opera: "Worrying Responsibility"
The Housewife in the 1940s Mass Communication Research: Arnheim, Kaufman, and Herzog
Feminists Taking Soap Opera Seriously: The Work of Carol Lopate, Michele Mattelart, and Tania Modleski
Fantasies of the Housewife: The Case of Crossroads
Part 3. Talking Soap Opera
Autobiography and Ethnography
'I don't think we thought about it as studying soap opera': Christine Geraghty
'What about the rest of the audience?' Dorothy Hobson
'Slightly guilty pleasures': Terry Lovell
'The pleasure of a programme like this is not something simple': Ien Ang
'A sense of trying to valorise soap opera as women's TV': Ellen Seiter
Commonalties: Writing Across the Interviews
The Feminist, the Housewife, and the Soap Opera
From the Publisher
The Feminist, the Housewife, and the Soap Opera traces the history of the feminist engagement with soap opera using a wide range of sources from programme publicity to interviews with key soap opera scholars. The book reveals that feminist scholarship on soap opera was a significant site of
which the identity 'feminist intellectual' was produced in dialogue with her imagined other, the soap opera watching housewife. The book integrates personal autobiographical accounts within a broader history which traces both the move from 'women's liberation' to 'Feminism', and the acceptance of
soap opera as a serious object of study.
About the Author
Charlotte Brunsdon Reader in Film and Television Studies, University of Warwick
`Brunsdon's excellent book should be required reading for humanities and social-science-based scholars of daytime television serials and for anyone interested in the development of feminist theory and criticism from the 1970s to the present.'
R.R. Warhol, CHOICE, Nov.00, Vol.38, No.3.