The Gaze of the West and Framings of the East

Hardcover | June 19, 2012

EditorShanta Nair-Venugopal

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This volume explores Western attitudes towards the phenomenon of Easternization, drawing upon Eastern perspectives and examining the impact upon contemporary culture to argue that Easternization is another type of globalization.

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This volume explores Western attitudes towards the phenomenon of Easternization, drawing upon Eastern perspectives and examining the impact upon contemporary culture to argue that Easternization is another type of globalization.

SHANTA NAIR-VENUGOPAL is Principal Fellow in Language, Intercultural Communication and Discourse at the Institute of Occidental Studies, University Kebangsaan Malaysia, Malaysia. Her publications include Language Choice and Communication in Malaysian Business and Interculturalities: Reframing Identities in Intercultural Communication.
Format:HardcoverDimensions:280 pages, 8.92 × 5.74 × 0.96 inPublished:June 19, 2012Publisher:Palgrave MacmillanLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0230302920

ISBN - 13:9780230302921

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Table of Contents

List of IllustrationsAcknowledgementsNotes on ContributorsPART I: INTRODUCTION; S. Nair-VenugopalPART II: DEFINING PARAMETERS: BOUNDARIES AND BORDERS; S.Nair-VenugopalGoing beyond Boundedness; A. MericanThe Refashioning of the West or a Reframing of the East? S. Nair-Venugopal & L. HuiPart III: RUMINATIONSPhilosophizing the Other, and Philosophies of the Other; A. MericanFramings of the East: Rebranding Beliefs and Religions; L. HuiKnowledge, Scholarship and Methodologies: A Viewpoint; S.A.BHistorical Narratives of the Colonised: The Noble Savage of Sarawak; B. PhilipThe Mutual Gaze: Japan, the West and Business Management and Training; F.Bargiela-Chiappini& L. HuiThe Occidental Gaze of the Globalised Workplace; S.Paramasivam& S.Nair-VenugopalRe-gazing the West in the Mirror: An Eastern Perspective; O. LiuInterpreting Mosque Architecture in the 20th Century: Trapped between Two Worlds; M. RasdiGlobal Hybrids? "Eastern Traditions" of Health and Wellness in the West; S. NewcombeFrom Gastronomic Decolonisation to the World's Gastronomies; J. PoulainReferencesIndex