The Ghosn Factor

Hardcover | December 13, 2013

byMiguel Rivas-Micoud

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Get inside the mind and the methods of one of the most innovative leaders in the world-and learn to emulate his success

In 1999, Nissan's market share was plunging, and the company was billions in debt. Carlos Ghosn's successful implementation of his “Nissan Revival” created record profits-and made him a business legend around the world. Now the CEO of both Nissan and Renault, Carlos Ghosn is a management icon everyone wants to understand.

The Ghosn Factor, examines the life, works, and words of Carlos Ghosn, exploring what principles guide him, what goals drive him, and how he has succeeded where other CEOs have failed.

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From the Publisher

Get inside the mind and the methods of one of the most innovative leaders in the world-and learn to emulate his successIn 1999, Nissan's market share was plunging, and the company was billions in debt. Carlos Ghosn's successful implementation of his “Nissan Revival” created record profits-and made him a business legend around the world...

From the Jacket

BACK COVER:What if you could learn the best management secrets first-hand from one of the greatest CEOs in the world?This book is your personal sit-down with Carlos Ghosn, president and CEO of Nissan and Renault, and known worldwide as the best turnaround artist in business today. The Ghosn Factor, based on extensive interviews with Gh...

Miguel Rivas-Micoud is the co-author of Renaissance, Carlos Ghosn's only official and authorized autobiography. He is a professor of English in the law faculty of Meiji University in Tokyo and author of numerous books and articles on language, society, management, politics, and economics. He is a contributing editor to the Diamond Harv...

other books by Miguel Rivas-Micoud

Format:HardcoverDimensions:5 × 8 × 0.27 inPublished:December 13, 2013Publisher:McGraw-Hill EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0071825932

ISBN - 13:9780071825931

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Table of Contents

Introduction: 24 inspiring lessons from Carlos Ghosn

Chapter 1: The five imperatives

Chapter 2: Generating value

Chapter 3: Profitability

Chapter 4: Coaching a successor

Chapter 5: Keep it simple

Chapter 6: Vision

Chapter 7: Looking inside

Chapter 8: The plan

Chapter 9: Striking a balance

Chapter 10: Patience

Chapter 11: Seize the opportunity

Chapter 12: Exact measurement

Chapter 13: Beware complacency

Chatper 14: Motivation

Chapter 15: Management engaged

Chapter 16: Breaking the mold

Chapter 17: Intensity

Chapter 18: Stretching the company

Chapter 19: Implementation

Chapter 20: Empowerment

Chapter 21: Priorities

Chapter 22: Rewarding performance

Chapter 23: Professional craftsmanship

Chapter 24: The important little things

Chapter 25: Key events in the life of Carlos Ghosn

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