The Green to Gold Business Playbook: How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function

April 19, 2011|
The Green to Gold Business Playbook: How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function by Daniel C. Esty
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"Implement the green strategies outlined in Dan Esty''s and Andrew Winston’s bestseller Green to Gold"

Hard-nosed business advice for gaining competitive advantage through sustainability action in buildings and operations, information technology, product design, sourcing, manufacturing, logistics and transportation, marketing, accounting, and other key business functions

Whether you are a climate change skeptic or an environmentalist, sustainability issues cannot be ignored in today’s corporate world.  With rising energy and natural resource costs, intensified regulations, investor pressures, and a growing demand for environmentally friendly products, sustainability is no longer an option—it’s a business imperative.

Unlike many green business books, the Playbook skips the environmental ideology and deals exclusively with tools and strategies that have been shown to cut costs, reduce risks, drive revenues, and build brand identity.

  • Builds on Dan Esty and Andrew Winston’s prizewinning Green to Gold, which has become a business classic and a staple of management training across the world.
  • Shows in detail how each business function or department can achieve an eco-advantage over the competition
  • Offers frameworks, checklists, and action plans applicable to any business–big or small, in manufacturing or services

The Green to Gold Business Playbook gives you the tools to make green work-and work profitably-for your business.

Daniel C. Esty is the coauthor of the sustainable business bestseller Green to Gold. He is the Hillhouse Professor of Environmental Law and Policy at Yale University and Director of the Center for Business and the Environment at Yale. He served as a senior official at the U.S. Environmental Protection Agency and more recently as an ene...
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Title:The Green to Gold Business Playbook: How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function
Format:Hardcover
Product dimensions:464 pages, 9.9 X 7.2 X 1.5 in
Shipping dimensions:464 pages, 9.9 X 7.2 X 1.5 in
Published:April 19, 2011
Publisher:Wiley
Language:English
Appropriate for ages:All ages
ISBN - 13:9780470590751

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