The Impact Of Fibre Connectivity On Smes: Benefits And Business Opportunities by Andy PhippenThe Impact Of Fibre Connectivity On Smes: Benefits And Business Opportunities by Andy Phippen

The Impact Of Fibre Connectivity On Smes: Benefits And Business Opportunities

byAndy Phippen, Hazel Lacoh

Hardcover | November 23, 2016

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Drawing on research conducted over the last 3 years in Cornwall, UK, this new book explores the impact of the EU/BT funded introduction of fibre broadband on rural SMEs. Including a qualitative methodology and in depth focus groups with over 200 companies,The Impact of Fibre Connectivity onSMEs provides a detailed, in depth, analysis to challenge conventionally held beliefs in the value of subsidy and policy pressure in the deployment of such projects. With focus on regional development in the UK as well as exploration of the wider EU context, the book presents a genuine insight into the technology adoption and technology provision.

Andy Phippen is Professor of Social Responsibility in IT at Plymouth Business School, Plymouth University, UK. He has conducted empirical research into the relationship between technology and public engagement for over 15 years, including work into public trust in online systems, young people and privacy, and the impact of technologies...
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Title:The Impact Of Fibre Connectivity On Smes: Benefits And Business OpportunitiesFormat:HardcoverDimensions:148 pagesPublished:November 23, 2016Publisher:Palgrave MacmillanLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:3319475533

ISBN - 13:9783319475530

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Table of Contents

Chapter 1 Introduction.- Chapter 2 Defining the Research Context.- Chapter 3 Moving Up the Information Superhighway.- Chapter 4 Early impact - Take Up and the Virtuous Circle of Connectivity.- Chapter 5 Always wanting more.- Chapter 6 Conclusions, Recommendations and the Future.