The Interactive Marketplace: Business-to-Business Strategies for Delivering Just-in-Time, Mass…

Kobo ebook | September 1, 2000

byBrown, Keith

not yet rated|write a review
Most ecommerce experts agree that "click-and-buy" shopping cart sites are fast becoming a thing of the past. Soon, the only ebusinesses that will matter will be those which allow customers to custom design the products they buy. At Ford, the Ford-Oracle AutoXchange site transformed Ford's supply chain from one based on forecasts and building for inventory to a real-time, build-to-order model. In this practical guide to the future of ebusiness, BuildNet, Inc. Chairman Keith T. Brown clearly explains why the most successful business-to-consumer (B2C) ebusinesses, now and in the years ahead, are those built on interactive business-to-business (B2B) platforms that integrate Internet technology into all phases of business operations. And he arms readers with the knowledge and skills needed to create solid interactive business plans.
Keith T. Brown (Durham, NC) is Chairman of BuildNet, Inc., the home-building industry's largest ebusiness, technology, and project management software company. A privately held company, BuildNet, Inc. manages the construction of approximately a third of all residential home construction in the U.S.

Pricing and Purchase Info

$25.29 online
$32.74 list price (save 22%)
Available for download
Not available in stores

From the Publisher

Most ecommerce experts agree that "click-and-buy" shopping cart sites are fast becoming a thing of the past. Soon, the only ebusinesses that will matter will be those which allow customers to custom design the products they buy. At Ford, the Ford-Oracle AutoXchange site transformed Ford's supply chain from one based on forecasts and bu...

Format:Kobo ebookPublished:September 1, 2000Publisher:McGraw-Hill EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0071374434

ISBN - 13:9780071374439

Customer Reviews of The Interactive Marketplace: Business-to-Business Strategies for Delivering Just-in-Time, Mass-Customized Products

Reviews