The Medium is the Monster: Canadian Adaptations of Frankenstein and the Discourse of Technology

May 15, 2018|
The Medium is the Monster: Canadian Adaptations of Frankenstein and the Discourse of Technology by Mark A. McCutcheon
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Technology, a word that emerged historically first to denote the study of any art or technique, has come, in modernity, to describe advanced machines, industrial systems, and media. McCutcheon argues that it is Mary Shelley’s 1818 novel Frankenstein that effectively reinvented the meaning of the word for modern English. It was then Marshall McLuhan’s media theory and its adaptations in Canadian popular culture that popularized, even globalized, a Frankensteinian sense of technology. The Medium Is the Monster shows how we cannot talk about technology – that human-made monstrosity – today without conjuring Frankenstein, thanks in large part to its Canadian adaptations by pop culture icons such as David Cronenberg, William Gibson, Margaret Atwood, and Deadmau5. In the unexpected connections illustrated by The Medium Is the Monster, McCutcheon brings a fresh approach to studying adaptations, popular culture, and technology.

Mark A. McCutcheon is an associate professor of literary studies at Athabasca University. His publications include articles on such subjects as Canadian popular culture, Frankenstein adaptations, and copyright policy in English Studies in Canada, Digital Studies/Le champ numérique, Continuum, Science Fiction Film & TV, and Popular Musi...
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Title:The Medium is the Monster: Canadian Adaptations of Frankenstein and the Discourse of Technology
Format:Paperback
Product dimensions:280 pages, 9 X 6 X 0.5 in
Shipping dimensions:280 pages, 9 X 6 X 0.5 in
Published:May 15, 2018
Publisher:Athabasca University Press
Language:English
Appropriate for ages:All ages
ISBN - 13:9781771992244

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