The New Operational Culture: The Case of the Theatre Industry

Hardcover | January 15, 2009

byBeatriz Munoz-Seca, Josep Riverola

not yet rated|write a review
Imparting experiences from the theater world to show how to manage operations in the 21st century, this book provides the key ideas necessary to implement a new operational culture that will lead to excellence in service. This is a must read for executives who wish their operations to be effective and to find satisfaction in shared success.

Pricing and Purchase Info

$169.00

In stock online
Ships free on orders over $25

From the Publisher

Imparting experiences from the theater world to show how to manage operations in the 21st century, this book provides the key ideas necessary to implement a new operational culture that will lead to excellence in service. This is a must read for executives who wish their operations to be effective and to find satisfaction in shared suc...

BEATRIZ MUOZ-SECA is Full Professor of Production, Technology and Operations Management at IESE Business School, Madrid, Spain. She has a Doctorate in Philosophy and Letter from the University of Navarra and Master in Education from Harvard University. She has more than 15 years experience in high-level positions, in national and inte...

other books by Beatriz Munoz-Seca

Format:HardcoverDimensions:320 pages, 8.85 × 5.76 × 0.9 inPublished:January 15, 2009Publisher:Palgrave MacmillanLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0230220967

ISBN - 13:9780230220966

Customer Reviews of The New Operational Culture: The Case of the Theatre Industry

Reviews

Extra Content

Table of Contents

Introduction
A New Operational Culture
The Teatro Real
PART I: EFFICIENCY
The Teatro Reals Mission
The Missions Concepts
The Leading Characters
Understanding Our Characters
The Operational Dream and a 5-star Service
Achieving a 5-star Service
Operations
The Structure of Operations
Operations Management and Translation
Profile of the Operations Manager
PART II ATRACTIVENESS
The Innovation Process
Implementing Innovation
Rehearsal and Training
The RT Concept
The Creative Process: The Opera Don Giovanni
Basic Concepts of the Creative Process
PART III: UNITY
Relevance and Operational Culture
Talent Management and Operational Culture
The Management Style of the Teatro Reals Operations Management
Management Style
The Icosalogue

Epilogue Conversations with Maestro Lpez Cobos