The Oxford Handbook of Corporate Reputation

Paperback | March 24, 2014

EditorMichael L. Barnett, Timothy G. Pollock

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What does it mean to have a "good" or "bad" reputation? How does it create or destroy value, or shape chances to pursue particular opportunities? Where do reputations come from? How do we measure them? How do we build and manage them? Over the last twenty years the answers to these questions have become increasingly important - and increasingly problematic - for scholars and practitioners seeking to understand the creation, management, and role of reputation in corporate life. This Handbook, developed with support from the OxfordUniversity Centre for Corporate Reputation, intends to bring definitional clarity to these issues, giving an account of extant research and theory and offering guidance about where scholarship on corporate reputation might most profitably head. Eminent scholars from a variety of disciplines, such as management, sociology, economics, finance, history, marketing, and psychology, have contributed chapters to provide state of the art definitions of corporate reputation; differentiate reputation from other constructs and intangible assets;offer guidance on measuring reputation; consider the role of reputation as a corporate asset and how a variety of factors, including stage of life, nation of origin, and the stakeholders considered affect its ability to create value; and explore corporate reputation's role more broadly as aregulatory mechanism. Finally, they also discuss how to manage and grow reputations, as well as repair them when they are damaged. In discussing these issues this Handbook aims to move corporate reputation research forward by demonstrating where the field is now, addressing some of the perpetual problems of definition and differentiation, and suggesting future research directions.

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What does it mean to have a "good" or "bad" reputation? How does it create or destroy value, or shape chances to pursue particular opportunities? Where do reputations come from? How do we measure them? How do we build and manage them? Over the last twenty years the answers to these questions have become increasingly important - and inc...

Michael L. Barnett is Professor in the Management and Global Business Department and Vice Dean for Academic Programs at Rutgers Business School - Newark and New Brunswick. Mike has published extensively on corporate reputation and his article on industry self-regulation and shared reputation was selected as the Academy of Management Jo...

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Format:PaperbackDimensions:528 pages, 9.69 × 6.73 × 0.01 inPublished:March 24, 2014Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0198704615

ISBN - 13:9780198704614

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Table of Contents

1. Michael Barnett and Timothy Pollock: Charting the Landscape of Corporate Reputation2. Violina Rindova and Luis Martins: Show Me The Money: A Multi-Dimensional Perspective on Reputation as an Intangible Asset.3. Naomi Gardberg and Grahame Dowling: Keeping Score: The Challenges of Measuring Corporate Reputation4. Mark Kennedy, Jay Chok and Jingfang Liu: What Does it Mean to be Green: The Emergence of New Criteria for Assessing Corporate Reputation?5. Charles Fombrun: The Building Blocks of Corporate Reputation: Definitions, Antecedents, Consequences.6. Thomas Noe: A Survey of the Economic Theory of Reputation: its Logic and Limits7. Michael Jensen, Heeyon Kim, and Bo Kyung Kim: Meeting Expectations: a Role-Theoretic Perspective on Reputation8. David Barron and Meredith Rolfe: It Ain't What You Do, it's Who You Do it with: Distinguishing Reputation and Status.9. Peter Foreman, David Whetten, and Alison Mackey: An Identity-Based View of Reputation, Image, and Legitimacy: Clarifications and Distinctions Among Related Constructs10. Yuri Mishina and Cynthia Devers: On Being Bad: Why Stigma is Not the Same as a Bad Reputation11. Scott Graffin, Michael Pfarrer, and Michael Hill: Untangling Executive Reputation and Corporate Reputation: Who Made Who?12. William Newburry: Waving the Flag: the Influence of Country of Origin on Corporate Reputation13. Christopher McKenna and Rowena Olegario: Corporate Reputation and Regulation in Historical Perspective14. Lori Yue and Paul Ingram: Industry Self-Regulation as a Solution to the Reputation Commons Problem: the Case of the New York Clearing House Association15. Stephen Brammer and Gregory Jackson: How Regulatory Institutions Influence Corporate Reputations: a Cross-Country Comparative Approach16. Sharon Gilad and Tamar Yogev: How Reputation Regulates Regulators: Illustrations from the Regulation of Retail Finance17. William Harvey and Tim Morris: A Labor of Love? Understanding the Influence of Corporate Reputation in the Labor Market18. Jonathan Karpoff: Does Reputation Work to Discipline Corporate Misconduct?19. Antoaneta Petkova: From the Ground Up: Building Young Firms Reputations20. Richard Whittington and Basak Yakis-Douglas: Strategic Disclosure: Strategy as a Form of Reputation Management21. Majken Schultz, Mary Jo Hatch, and Nick Adams: Managing Corporate Reputation through Corporate Branding22. Mooweon Rhee and Tohyun Kim: After the Collapse: a Behavioral Theory of Reputation Repair23. Kimberly Elsbach: A Framework for Reputation Management Over the Course of Evolving Controversies