The Process of Social Research

Paperback | July 13, 2015

byJeffrey C. Dixon, Royce A. Singleton, Bruce C. Straits

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The Process of Social Research successfully meets two major challenges of teaching social science methods: to make the material interesting and accessible to students, and to provide them with the tools necessary to understand, evaluate, and conduct research. Authors Jeffrey C. Dixon, Royce A.Singleton, Jr., and Bruce C. Straits employ a conversational writing style that is engaging and student-friendly. Using everyday examples to introduce chapters and clarify complex concepts, they provide current research examples on such cutting-edge topics as immigration, family composition,prosecutorial misconduct, organized racism, homelessness, social inequality and education, and alcohol consumption and grades. Placing a unique emphasis on the research process, the book helps students understand the logic and mechanics of social research, giving them the tools and the power to evaluate the research of others and to conduct their own research. Beginning with the introduction, every chapter containsflowcharts of research processes. As each diagram is presented, the authors relate the specific method to the overall research process. Then, over the course of the chapter or section, they flesh out each step. This way, they convey information about the "nuts and bolts" of research while ensuringthat students do not lose sight of the logic of inquiry. Comprehensive and up-to-date without attempting to be encyclopedic in its coverage, The Process of Social Research provides a balance between qualitative and quantitative research, taking a more integrated approach to describing the relationship between theory and research.

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The Process of Social Research successfully meets two major challenges of teaching social science methods: to make the material interesting and accessible to students, and to provide them with the tools necessary to understand, evaluate, and conduct research. Authors Jeffrey C. Dixon, Royce A.Singleton, Jr., and Bruce C. Straits employ...

Jeffrey C. Dixon is Associate Professor of Sociology at the College of the Holy Cross. Royce A. Singleton, Jr., is Professor Emeritus of Sociology at the College of the Holy Cross. Bruce C. Straits is Professor Emeritus of Sociology at the University of California, Santa Barbara.
Format:PaperbackDimensions:512 pages, 9.21 × 7.4 × 0.79 inPublished:July 13, 2015Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0199946752

ISBN - 13:9780199946754

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Table of Contents

Preface1. Introduction: Why Care About Research Methods?Why Study Research Methods?The Process of Social ResearchFour Facebook Studies-- An Experiment-- A Survey-- Field Research-- An Analysis of Existing DataFeatures-- Reading Social Research 1.1: Critical Evaluation of Facebook Studies2. From Theory to Data and BackThe Characteristics and Process of Science-- Theory-- Verifiable Data-- Systematic Observation and Analysis-- Logical ReasoningLogics of Inquiry-- Does Contact Change Stereotypes? An Answer from Deductive Inquiry-- How Does Class Matter? An Answer from Inductive Inquiry-- Combining the Logics of Inquiry-- From a Psychological Theory of Suicide to a Sociological OneEvaluating Science: Possibilities, Cautions, and Limits-- Tentative Knowledge-- The Ideal and Reality of the Scientific Process-- The Social-Historical Aspect of Science-- The Human Element of ScienceFeatures-- Reading Social Research 2.1: Verify This!-- Checking Your Understanding 2.2: Practice Questions in Deductive and Inductive Logic3. The Ethics and Politics of Research: Doing What's "Right"Overview: EthicsEthical Issues in the Treatment of Research Participants-- Potential Harm-- Informed Consent-- Deception-- Invasion of PrivacyFederal and Professional Ethical Guidelines-- Evaluating Potential Harm-- Informed Consent Procedures-- Deception Ground Rules-- Privacy Protection: Anonymity and ConfidentialityThe Process of Ethical Decision-Making-- Review Federal Regulations and Professional Ethics Codes-- Assess Costs and Benefits of Proposed Research-- Identify and Address Areas of Ethical Concern-- Prepare and Submit Application for IRB Approval-- Conduct Research and Secure Participants' RightsPolitics and Social Research-- Topic Selection, Political Ideology, and Research Funding-- Data Analysis and Interpretation and Political Ideology-- Dissemination of Research Findings: Science, Politics, and Public PolicyThe Intersection of Ethics and Politics in Social Research-- A Case Study: Research on Same-Sex Parenting-- Conflict of Interest-- Social ResponsibilityFeatures-- Reading Social Research 3.1: Privacy Invasion in the Public Identification of Participants-- Checking Your Understanding 3.2: Ethics Practice Questions-- Doing Social Research 3.3: Web Resources on Research Ethics4. Research Designs: It Depends on the QuestionInitial Steps in the Research Process-- Select Research Topic-- Review the Literature/Consider Theory-- Formulate Research Question-- Prepare Research DesignDesigning Research to Answer Quantitative Questions-- Select a Research Strategy-- Identify and Select Units of Analysis-- Measure Variables-- Gather Data and Analyze Relationships among VariablesDesigning Research to Answer Qualitative Questions-- Select Research Strategy-- Select Field Setting, Social Group, and/or Archival Records-- Gain Access and Establish Relationships-- Decide Whom to Observe or Interview or What to Read-- Gather and Analyze DataFeatures-- Doing Social Research 4.1: How to Conduct a Literature Review-- Checking Your Understanding 4.2: Quantitative Research Questions, Units of Analysis, and Variables-- Reading Social Research 4.3: How to Interpret Correlations and Tests of Statistical Significance5. Measurement: Linking Theory to ResearchOverview: The Measurement ProcessConceptualization and Operationalization-- Conceptualization-- OperationalizationTypes and Selection of Operational Definitions-- Manipulated Versus Measured Operations-- Types of Measured Operational Definitions-- Selection of Operational DefinitionsLevels of Measurement-- Nominal Measurement-- Ordinal Measurement-- Interval Measurement-- Ratio MeasurementAssessing the Quality of Operational Definitions-- Forms of Reliability Assessment-- Forms of Validity AssessmentThe Feedback Loop: From Data Back to Concepts and MeasurementFeatures-- Checking Your Understanding 5.1: Inferring Level of Measurement from Operational Definitions-- Reading Social Research 5.2: Measurement Error and the Social Desirability Effect6. Sampling: Case Selection as a Basis for InferenceOverview: The Sampling ProcessPrinciples of Probability Sampling-- Probability and Random Selection-- Probability Distributions and Sampling Error-- Sampling Distributions-- Statistical InferenceSteps in Probability Sampling-- Define Target Population-- Construct Sampling Frame-- Devise Sampling Design-- Determine Sample Size-- Draw SampleNonprobability Sampling-- Overview of Nonprobability Sampling-- Steps in Nonprobability SamplingFeatures-- Doing Social Research 6.1: How to Select Things Randomly-- Reading Social Research 6.2: Assessing Nonresponse Bias and Overall Sample Quality7. Experiments: What Causes What?Introductory Example: Misconduct in Criminal ProsecutionThe Logic of ExperimentationVariations on the Experimental Method-- Variations in Experimental Design-- Variations in Experimental ContextThe Process of Conducting Experiments-- Pretesting-- Participant Recruitment and Informed Consent-- Introduction to the Experiment-- Experimental Manipulation and Random Assignment-- Manipulation Checks-- Measurement of the Dependent Variable-- DebriefingStrengths and Weaknesses of Experiments-- Internal Validity-- External Validity-- Reactive Measurement Effects-- Content RestrictionsFeatures-- Checking Your Understanding 7.1: The Difference Between Random Sampling and Random Assignment-- Doing Social Research 7.2: Informed Consent Form for an Experiment-- Reading Social Research 7.3: Thinking Critically About Research Designs and Threats to Internal Validity8. Surveys: Questioning and SamplingIntroductory Example: The Constructing the Family SurveyGeneral Features of Survey Research-- Large-Scale Probability Sampling-- Structured Interviews or Questionnaires-- Quantitative Data AnalysisVariations in Survey Designs and Modes-- Survey Research Designs-- Data Collection ModesThe Process of Planning and Conducting a Survey-- Choose Mode of Data Collection-- Construct and Pretest Questionnaire-- Choose Sampling Frame/Design and Select Sample-- Recruit Sample and Collect Data-- Code and Edit DataStrengths and Weaknesses of Surveys-- Generalizations to Populations-- Versatility-- Efficiency-- Establishing Causal Relationships-- Measurement IssuesFeatures-- Reading Social Research 8.1: Open-ended Versus Closed Ended Questions in Survey Research-- Reading Social Research 8.2: Questions to Ask about Survey Questions-- Doing Social Research 8.3: Informed Consent Statement in the Constructing the Family Survey9. Field Research and Qualitative Interviews: Systematic People Watching and ListeningIntroductory Field Research Example-Mexican New York: Transnational Lives of New ImmigrantsIntroductory In-Depth Interview Example-Mexican Americans Across GenerationsGeneral Features of Qualitative Research-- Observation-- Interviews-- Supplementary Archival and Other Data-- Nonprobability Sampling-- Qualitative Data Analysis-- ReflexivityVariations in Qualitative Research-- Degrees of Participation and Observation-- Overt vs. Covert Observation-- Interview Structure-- Individual vs. Group InterviewsThe Process Of Conducting Field Research-- Select Setting or Group-- Gain Access-- Establish Roles and Relationships-- Decide What to Observe/Whom to Interview-- Gather and Analyze DataThe Process of Conducting In-Depth Interviews-- Select and Recruit Interviewees-- Develop Interview Guide-- Gather Data-- Analyze DataStrengths and Weaknesses of Qualitative Research-- Naturalistic Approach-- Subjective and Contextual Understanding-- Flexible Research Design-- Generalizability-- Reliability and Validity-- EfficiencyFeatures-- Checking Your Understanding 9.1: The "Nacirema" and Reflexivity-- Reading Social Research 9.2: Getting an Insider's View of Students by Passing as One-- Doing Social Research 9.2: Preparing for an In-Depth Interview10. Existing Data Analysis: Using Data from SecondhandSources and Examples of Existing Data-- Public Documents and Official Records-- Private Documents-- Mass Media-- Physical, Nonverbal Materials-- Social Science Data ArchivesAnalysis of Existing Statistical Data-- Existing Statistics Example: The Impact of MTV's 16 and Pregnant on Teen Childbearing-- The Process of Analyzing Existing StatisticsContent Analysis-- Content Analysis Example: Journalistic Accounts of the Iraq War-- The Process of Content AnalysisComparative Historical Analysis-- An Example of Comparative Historical Analysis: The Emergence of Mass Imprisonment-- The Process of Comparative Historical AnalysisFeatures-- Reading Social Research 10.1: The Ecological Fallacy-- Checking Your Understanding 10.2: Identifying Units of Analysis-- Doing Social Research 10.3: Analyzing the Content of Cell Phone11. Multiple Methods: Two or More Approaches Are Better Than OneMultiple Measures of Concepts within the Same Study-- Composite Measures: Indexes and Scales-- Structural Equation ModelingMultiple Tests of Hypotheses across Different Studies-- Replications Using the Same Research Strategy: Social Exclusion-- Replications Using Different Research Strategies I: What Employers Say Versus What They Do-- Replications Using Different Research Strategies II: Effect of Abuse on Marriage and CohabitationA Comparison of Basic Approaches to Social ResearchFeatures--Reading Social Research 11.1: Development of a Summated Scale12. Quantitative Data Analysis: Using Statistics for Description and InferenceIntroductory Example of Survey Data Analysis: Drinking and GradesOverview: The Process of Quantitative Data AnalysisPrepare Data for Computerized Analysis-- Coding-- Editing-- Entering the Data-- CleaningInspect and Modify DataNominal- and Ordinal-Scale VariablesTests of Statistical SignificanceMeasures of AssociationInterval- and Ratio-Scale VariablesConduct Multivariate Testing-- Elaboration of Contingency Tables-- Multiple RegressionFeatures-- Doing Social Research 12.1: Codebook Documentation-- Checking Your Understanding 12.2: The meaning of Statistical Significance and Strength of Association-- Reading Social Research 12.3: The Impact of Statistical Assumptions in Quantitative Data Analysis13. Qualitative Data Analysis: Searching for MeaningOverview: A Process of Analyzing Qualitative DataPrepare Data-- Transform the Data to Readable Text-- Check for and Resolve Errors-- Manage the DataIdentify Concepts, Patterns, and Relationships-- Coding-- Memo-Writing-- Data Displays------- Taxonomies------- Data Matrices------- Typologies------- Flow ChartsDraw and Evaluate ConclusionsVariations in Qualitative Data Analysis-- Grounded Theory Methods-- Narrative Analysis-- Conversation AnalysisFeatures-- Doing Social Research 13.1: Coding Textual Data-- Reading Social Research 13.2: From Displays Back to Data14. Reading and Writing a Research Paper: It's all About CommunicationRead, Take Notes, and Write Research Proposal-- Locate Relevant Research Literature-- Read and Evaluate Prior Research-- Formulate Research Question-- Design Research and Prepare ProposalWrite Research Report-- Outline and Prepare to Write-- Write First Draft-- Revision and Other Writing ConsiderationsFeatures-- Reading Social Research 14.1: Questions to Ask in Evaluating a Research Report-- Doing Social Research 14.2: ASA Guidelines for In-Text Citations and ReferencesGlossaryReferencesCreditsIndex

Editorial Reviews

"The Process of Social Research is a great accomplishment: on target, comprehensive, and student-friendly. The authors speak from experience as writers and researchers. They also show a great command of the field, quoting studies from across subject domains and different methodologies." --Ernesto Castaneda, University of Texas, El Paso