The Pursuit of Pleasure: Overcoming a Civilizational Challenge

October 4, 2016|
The Pursuit of Pleasure: Overcoming a Civilizational Challenge by Arsen Dallan
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This important book unveils how the pleasure principle has taken humanity hostage to the powers of branding and consumerism, steering our most basic desires. Radically re-evaluating the notion of pleasure and arguing for a deep societal change, it shows the way to a new humanist culture.

Arsen Dallan is an expert in behavioral marketing and former vice-president of the MSK insurance group. He is the author of several books, with articles published in leading business magazines, and a frequent guest on television programs. Dallan graduated from Russian State Oil University in 2006, majored in oil sector construction eco...
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Title:The Pursuit of Pleasure: Overcoming a Civilizational Challenge
Format:Paperback
Product dimensions:250 pages, 8.27 X 5.83 X 0 in
Shipping dimensions:250 pages, 8.27 X 5.83 X 0 in
Published:October 4, 2016
Publisher:ibidem Press
Language:English
Appropriate for ages:All ages
ISBN - 13:9783838209609

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