The Selfie Vote: Where Millennials Are Leading America (And How Republicans Can Keep Up)

Hardcover | July 7, 2015

byKristen Soltis Anderson

not yet rated|write a review

The GOP’s leading millennial pollster offers an eye-opening look at America’s shifting demographics and reveals how these changes will affect future elections.

The American electorate is undergoing a radical transformation. Cultural factors are reshaping how a new generation of voters considers issues. Demographic shifts are creating an increasingly diverse electorate, and technological advances are opening new avenues for voter contact and persuasion.

Kristen Soltis Anderson examines these hot-topic trends and how they are influencing the way youth, women, and minorities vote. Blending observations from focus groups, personal stories, and polling results, the Republican pollster offers key insights into the changing nature of American politics. The Selfie Vote introduces you to tech-savvy political consultants and shows you how these hip young pollsters and consultants are using data mining and social media to transform electoral politics—including tracking your purchasing history. Make some purchases at a high-end culinary store? Crave sushi? Your choices outside the ballot box can reveal how you might vote. And anyone interested in the future of politics should know where these cultural trends are heading.

Data-driven yet highly readable, The Selfie Vote busts established myths about campaigns and elections while offering insights about what’s ahead—and what it could mean for American politics and governance.

Pricing and Purchase Info

$21.21 online
$33.50 list price (save 36%)
In stock online
Ships free on orders over $25
Prices may vary. why?
Please call ahead to confirm inventory.

From the Publisher

The GOP’s leading millennial pollster offers an eye-opening look at America’s shifting demographics and reveals how these changes will affect future elections.The American electorate is undergoing a radical transformation. Cultural factors are reshaping how a new generation of voters considers issues. Demographic shifts are creating an...

From the Jacket

Whether it's the rise of craft beer and ride-sharing apps, the decline of unions, or the emergence of selfies, cultural and consumer trends that define the millennial generation can tell us surprising things about where America—and the Republican Party—is heading.The American electorate is undergoing a radical and rapid transformation,...

Kristen Soltis Anderson is the cofounder of Echelon Insights, a public opinion and data analytics firm that helps campaigns and companies design their messages and strategies. She is a contributor at theDaily Beast, and was named one ofTimemagazine's "30 Under 30" in 2013. She also served as a fellow at Harvard's Institute of Politics....
Format:HardcoverDimensions:272 pages, 9 × 6 × 0.93 inPublished:July 7, 2015Publisher:HarperCollinsLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0062343106

ISBN - 13:9780062343109

Look for similar items by category:

Customer Reviews of The Selfie Vote: Where Millennials Are Leading America (And How Republicans Can Keep Up)

Reviews

Extra Content

Editorial Reviews

“Anderson has written a fresh and compelling portrait of the Millennial generation. Fluent in polling, politics, and policy,she makes a strong case that Republicans can attract young people by applying conservative principles to modern problems. Her knowledge of changing demography and voter analytics makes her insights especially valuable. ”