The White House Speaks: Presidential Leadership as Persuasion

Hardcover | April 1, 1994

byCraig Allen Smith, Kathy B. Smith

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Examines the central role of persuasion in presidential leadership, both from a theoretical and a practical standpoint.

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From the Publisher

Examines the central role of persuasion in presidential leadership, both from a theoretical and a practical standpoint.

From the Jacket

This work treats presidential leadership as persuasive communication. The major theories of presidential leadership found in the literature establish the central role of persuasion, and introduce the interpretive systems approach to political communication as a theoretical framework for the study of presidential leadership as persuasio...

Format:HardcoverDimensions:288 pages, 9.56 × 6.42 × 1.18 inPublished:April 1, 1994Publisher:Praeger Publishers

The following ISBNs are associated with this title:

ISBN - 10:0275943941

ISBN - 13:9780275943943

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.,.".this book demonstrates the strengths of reasoned rhetorical criticisms, original research, and solid chapter bibliographies. Smith and Smith have explicated the nexus of political rhetoric and rhetorical politics, so their book warrents the attention of students in those allied disciplines."-The Journal Of American History