Think Strategically by X. GimbertThink Strategically by X. Gimbert

Think Strategically

byX. Gimbert

Hardcover | May 31, 2011

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If you think more strategically than your competitors, your company will win the competitive battle in the mid or long term. This book explains simply and clearly the elements, concepts, analyses and interrelationships that make up this strategic thinking, and shows how to employ it in your business or organization.
XAVIER GIMBERT has a PhD in Business Administration and Management, a degree in Pharmacy and an MBA from ESADE. He has been a Professor in the Department of Business Policy at ESADE since 1989, and previously spent 12 years working in business management. He combines his academic career with a business consultancy practice and members...
Title:Think StrategicallyFormat:HardcoverDimensions:256 pages, 9.25 × 6.1 × 0 inPublished:May 31, 2011Publisher:Palgrave Macmillan UKLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0230284876

ISBN - 13:9780230284876


Table of Contents

Strategic Management - Strategic Levels and Processes
Key Strategic Concepts
Competitive Advantage and Strategy
Macro-environment - PEST Analysis, Types of Environment and Scenarios
Industry - Levels and Definitions
Industry (II) - Micro, Strategy, Strategic Dimensions and Groups
Market - Segments, Key Success Factors and Minimum Success Factors
Resources and Capabilities - Key Result Areas, Core Competences
Industry Value Chain - Distributing and Changing Value
Company Value Chain - Core Activities, Strategy, Outsourcing and other Perspectives
Globalisation and Strategy
Strategy and Crisis
The Strategic Core as a Management Model in the Face of Complexity
Guide to Book Chapters through the GIB Model