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Customer Relationship Management: Concept, Strategy, And Tools

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This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps readers obtain a comprehensive grasp of CRM strategy, concepts and tools and provides all the necessary steps in…
Luxury Selling: Lessons From The World Of Luxury In Selling High Quality Goods And Services To High…

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Srun shows how the psychology of luxury brands truly plays into high value customer motivations and unlocks the potential to understand their decision processes which are unlike that of any other customer. Selling to very wealthy, demanding customers - whether…
Bricolage, Care And Information: Claudio Ciborra's Legacy In Information Systems Research

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Claudio Ciborra was one of the most innovative thinkers in the field of information systems. This book explains the intellectual contribution of Ciborra's work in a substantial introductory chapter, contains the most significant of his articles, and provides a…
Pmp Exam Preparation: Test Questions, Practice Test, And Simulated Exam

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Fully updated to be aligned with the Project Management Body of Knowledge® (PMBOK® Guide), Sixth Edition , this study guide is structured per the PMP® Examination Content Outline (ECO), 2015 edition, which is the blueprint for the…
Firing on All Cylinders: The Service/Quality System for High-Powered Corporate Performance

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Firing on All Cylinders is based on the experiences of hundreds of public sector and business organizations improving their service/quality to master a rapidly changing world. This book brings together three organizational performance fields that have, until now,…
Beyond Good Company: Next Generation Corporate Citizenship
Paperback

|January 28, 2008

$48.57 online

$53.95list price

save 9%

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The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social…
The Palgrave Handbook Of Creativity At Work
Hardcover

|August 7, 2018

$346.16 online

$425.95list price

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This Handbook provides authoritative up-to-date scholarship and debate concerning creativity at work, and offers a timely opportunity to re-evaluate our understanding of creativity, work, and the pivotal relationship between them. Far from being a new arrival on…
New Luxury Management: Creating And Managing Sustainable Value Across The Organization

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Presenting a vision of the luxury sector and its management, this edited book describes "the new luxury" through a comprehensive view of the value chain, from concept to market. The authors argue that the main characteristics of "luxury" are…
Linear Programming: Foundations and Extensions

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This Fourth Edition introduces the latest theory and applications in optimization. It emphasizes constrained optimization, beginning with a substantial treatment of linear programming and then proceeding to convex analysis, network flows, integer programming,…
Nonlinear Dynamics and Statistics
Paperback

|November 5, 2012

$113.95

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All models are lies. "The Earth orbits the sun in an ellipse with the sun at one focus" is false, but accurate enough for almost all purposes. This book describes the current state of the art of telling useful lies about time-varying systems in the real world.…
Consider: Harnessing the Power of Reflective Thinking In Your Organization

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There's an intangible and invisible market place within our lives today where the products traded are four fold: attention, distraction, data and meaning. The stories and examples within Consider demonstrate that the best decisions, insights, ideas and outcomes…
The New Influencing Toolkit: Capabilities for Communicating with Influence

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Without influence, managers are ineffective. In today's workplace, managers need to influence up, down and increasingly, sideways as organizations become less hierarchical. This book is expertly designed to diagnose and develop managerial influence,…
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