Trust-Based Selling: Using Customer Focus and Collaboration to Build Long-Term Relationships by Charles H. Green

Trust-Based Selling: Using Customer Focus and Collaboration to Build Long-Term Relationships

byCharles H. Green

Hardcover | December 8, 2005

not yet rated|write a review

Pricing and Purchase Info

$32.36 online 
$49.95 list price save 35%
Earn 162 plum® points

In stock online

Ships free on orders over $25

Not available in stores

about

Sales based on trust are uniquely powerful. Learn from Charles Green, co-author of the bestseller The Trusted Advisor how to deserve and, therefore, earn a buyer’s trust.

Buyers prefer to buy from people they trust. However, salespeople are often mistrusted. Trust-Based Selling shows how trust between buyer and seller is created and explains how both sides benefit from it. Heavy with practical examples and suggestions, the book reveals why trust goes hand-in-hand with profit; how trust differentiates you from other sellers; and how to create trust in negotiations, closings, and when answering the six toughest sales questions. Trust-Based Selling is a must for anyone in sales, is especially invaluable for sellers of complex, intangible services.

About The Author

Charles H. Green is president of Trusted Advisor Associates, specializing in helping Fortune 500 business improve their trust-based relationships and business development skills.
The Trusted Advisor
The Trusted Advisor

by David H. Maister

$21.85$23.00

In stock online

Available in stores

Valuing Health Systems: A Framework for Low and Middle Income Countries
Valuing Health Systems: A Framework for Low and Middle Income Countries

by Dr. Charles Collins

$55.49$69.28

Available for download

Not available in stores

Shop this author

Details & Specs

Title:Trust-Based Selling: Using Customer Focus and Collaboration to Build Long-Term RelationshipsFormat:HardcoverDimensions:288 pages, 9.1 × 6.4 × 0.9 inPublished:December 8, 2005Publisher:McGraw-Hill EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0071461949

ISBN - 13:9780071461948

Customer Reviews of Trust-Based Selling: Using Customer Focus and Collaboration to Build Long-Term Relationships

Reviews