Understanding Intercultural Communication: Negotiating A Grammar Of Culture by Adrian HollidayUnderstanding Intercultural Communication: Negotiating A Grammar Of Culture by Adrian Holliday

Understanding Intercultural Communication: Negotiating A Grammar Of Culture

byAdrian HollidayEditorAdrian Holliday

Paperback | August 15, 2013

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In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new, entirely non-essentialist lines. This book will address key issues in intercultural communication including:

    • the positive contribution of people from diverse cultural backgrounds
    • the politics of Self and Other which promote negative stereotyping
    • the basis for a bottom-up approach to globalization in which Periphery cultural realities can gain voice and ownership

Written by a key researcher in the field, this book presents cutting edge research and a framework for analysis which will make it essential reading for upper undergraduate and postgraduate students studying intercultural communication and professionals in the field.

Adrian Holliday is a Professor of Applied Linguistics at Canterbury Christ Church University in the Department of Language Studies where he co-ordinates doctoral research in international English language education and intercultural issues. He is also Head of the Graduate School and Research Office and directs the University research d...
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Title:Understanding Intercultural Communication: Negotiating A Grammar Of CultureFormat:PaperbackDimensions:208 pages, 9.69 × 6.85 × 0.68 inPublished:August 15, 2013Publisher:Taylor and FrancisLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0415691303

ISBN - 13:9780415691307

Reviews

Table of Contents

Chapter 1: The grammar of culture

Chapter 2: Cultural practices

Chapter 3: Investigating culture

Chapter 4: Constructing culture

Chapter 5: Dialogue with structure

Chapter 6: Historical narratives

Chapter 7: Discourses of culture

Chapter 8: Prejudice

Chapter 9: Cultural Travel and Innovation

Chapter 10: Epilogue: Theoretical Perspective

Editorial Reviews

"Through extending his seminal notion of ¿small cultures¿ to a much grander ¿grammar of culture¿, this is much more than a textbook in intercultural communication. Lucidly written and illustrated by fine-grained personal vignettes, Holliday provides a refreshing synthesis of culture and the intercultural which will both engage interested readers, and illuminate experienced researchers." - Malcolm N. MacDonald, University of Warwick, UK "Understanding Intercultural Communication is essentially a textbook aimed at helping students analyze cultural interactions from non-essentialist perspectives. The process is supported by ethnographic narratives within the text and by a variety of online access tools and activities." - George F. Simons, Founder of www.diversophy.com