Waking The Frog: Solutions For Our Climate Change Paralysis

April 1, 2014|
Waking The Frog: Solutions For Our Climate Change Paralysis by Tom Rand
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Hardcover
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An accessible discussion of ways to achieve a sustainable future

In a highly readable account, venture capitalist, entrepreneur, engineer, and philosopher Tom Rand looks to contemporary psychology, economics, business, and finance to explain our stasis in the face of one of the most fundamental problems of our time: why climate disruption might just be our very own pot of hot water and we, the frog, paralyzed in our inaction. But his account doesn't just point fingers at the bad guys, it goes deeper - to our motivations, institutional lethargy, and deeply buried assumptions about market economics.

Waking the Frog is as much about solutions as it is an account of our present paralysis. Our ingenuity, technology, capital, and policy can work together to turn down the heat and simultaneously enable the largest economic opportunity of the 21st century.

Tom Rand is managing partner of the privately backed MaRS Cleantech Fund and senior advisor to the MaRS Discovery District. Tom was a successful entrepreneur in the global telecommunications sector and now focuses his efforts on carbon mitigation as a venture capitalist, author, and speaker. His first book, Kick the Fossil Fuel Habit, ...
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Title:Waking The Frog: Solutions For Our Climate Change Paralysis
Format:Hardcover
Product dimensions:248 pages, 9 X 6 X 1 in
Shipping dimensions:248 pages, 9 X 6 X 1 in
Published:April 1, 2014
Publisher:ECW Press
Language:English
Appropriate for ages:All ages
ISBN - 13:9781770411814

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