Wannabe U: Inside the Corporate University

Paperback | April 1, 2011

byGaye Tuchman

not yet rated|write a review

Based on years of observation at a large state university, Wannabe U tracks the dispiriting consequences of trading in traditional educational values for loyalty to the market. Aping their boardroom idols, the new corporate administrators at such universities wander from job to job and reductively view the students there as future workers in need of training. Obsessed with measurable successes, they stress auditing and accountability, which leads to policies of surveillance and control dubiously cloaked in the guise of scientific administration. In this eye-opening exposé of the modern university, Tuchman paints a candid portrait of the corporatization of higher education and its impact on students and faculty. 

Like the best campus novelists, Tuchman entertains with her acidly witty observations of backstage power dynamics and faculty politics, but ultimately Wannabe U is a hard-hitting account of how higher education’s misguided pursuit of success fails us all.

Pricing and Purchase Info

$35.78

In stock online
Ships free on orders over $25

From the Publisher

Based on years of observation at a large state university, Wannabe U tracks the dispiriting consequences of trading in traditional educational values for loyalty to the market. Aping their boardroom idols, the new corporate administrators at such universities wander from job to job and reductively view the students there as future work...

Gaye Tuchman is professor of sociology at the University of Connecticut. She is the author of Making News: A Study in the Construction of Reality and Edging Women Out: Victorian Novelists, Publishers, and Social Change, editor of The TV Establishment: Programming for Power and Profit, and coeditor of Hearth and Home: Images of Women in...

other books by Gaye Tuchman

Media Disparity: A Gender Battleground
Media Disparity: A Gender Battleground

Kobo ebook|Oct 29 2013

$44.69 online$57.99list price(save 22%)
Making News
Making News

Paperback|Oct 1 1980

$19.98 online$19.99list price
Format:PaperbackDimensions:272 pages, 9 × 6 × 0.7 inPublished:April 1, 2011Publisher:University Of Chicago PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0226815307

ISBN - 13:9780226815305

Look for similar items by category:

Customer Reviews of Wannabe U: Inside the Corporate University

Reviews

Extra Content

Table of Contents

1: Wannabe University Is Transformed

2: Situating Wannabe U

3: Conforming, Branding, and Research

4: Outsiders and the New Managerialism

5: The Politics of Centralization

6: Teaching, Learning, and Rating

7: Carrots, Sticks, and Accountability

8: Plans and Priorities

9: Making Professors Accountable

10: The Logic of Compliance

Acknowledgments

Notes

References

Index