Where Metaphors Come From: Reconsidering Context in Metaphor

Hardcover | February 5, 2015

byZoltan Kvvecses

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In Where Metaphors Come From, Zoltan Kovecses proposes a metaphorical grounding that augments and refines conceptual metaphor theory according to which conceptual metaphors are based on our bodily experience. While this is certainly true in many cases of metaphor, the role of the body inmetaphor creation can and should be reinterpreted, and, consequently, the body can be seen as just one of the several contexts from which metaphors can emerge (including the situational, discourse, and conceptual-cognitive contexts) - although perhaps the dominant or crucial one.Kovecses is a leader in CMT, and his argument in this book is more in line with what has been discovered about the nature of human cognition in recent years; namely, that human cognition is grounded in experience in multiple ways - embodiment, in a strict sense, being just one of them (see Barsalou,2008; Gibbs, 2006; Pecher and Zwaan, 2005). In light of the present work, this is because cognition, including metaphorical cognition, is grounded in not only the body, but also in the situations in which people act and lead their lives, the discourses in which they are engaged at any time incommunicating and interacting with each other, and the conceptual knowledge they have accumulated about the world in the course of their experience of it.

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In Where Metaphors Come From, Zoltan Kovecses proposes a metaphorical grounding that augments and refines conceptual metaphor theory according to which conceptual metaphors are based on our bodily experience. While this is certainly true in many cases of metaphor, the role of the body inmetaphor creation can and should be reinterpreted...

Zoltan Kovecses is Professor of Linguistics in the Department of American Studies at Eotvos Lorand University.
Format:HardcoverDimensions:232 pages, 9.29 × 6.3 × 0.98 inPublished:February 5, 2015Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:019022486X

ISBN - 13:9780190224868

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Table of Contents

PrefaceAcknowledgments1. Metaphor, embodiment, and context2. Meaning making3. The conceptual system4. Contextual factors5. Metaphor and culture6. Context and metaphorical creativity7. Context and poetic metaphor8. The conceptual context of linguistic humor9. Happiness in context10. Metaphor and contextReferncesIndex